Cannes Lions
MERCHANTCANTOS, New York / PHILIPS / 2019
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What makes a life worth living? This film explores how great life can be if we are able to alleviate pain and avert tragedy, and frankly, if we are able to live at all. Dr. Rachel Liu, Director of Ultrasound at Yale, introduces us to an integral healthcare tool that enables life-changing diagnosis. Technology to Move You is an intimate look at three lives forever altered by Philips Ultrasound. Kayla, a prima ballerina with excruciating pain; Mark, a cyclist who almost lost his newborn son to a cardiac anomaly; and CK, a mother who heard a fetal heartbeat a week after being told she had miscarried. As we follow Kayla, Mark and CK’s brave journeys, we learn how ultrasound technology helped each of them live a life worth living.
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