Cannes Lions

UNITED STATES OLYMPIC COMMITTEE

Y&R, New York / UNITED STATES OLYMPIC COMMITTEE / 2012

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Team USA receives no government funding and relies on public donations. That makes the American people the “team behind the team”. In this series of films, we showcase the friends, family and coaches who have helped and nurtured American athletes in their pursuit of becoming an Olympian. Because while training made them athletes. It’s the public’s support that makes them Olympians.

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