The travelling exhibition Volez Voguez Voyagez unveils the history of the Louis Vuitton brand since 2015. After Paris, Tokyo, and Seoul, Louis Vuitton must once again make a sensation, from 27th of October to 07th January 2018, this time in New York City.

How can the exhibition Volez Voguez Voyagez become a must-see for over-solicited New-Yorkers who have already seen and done everything?

We broke the codes of mobile apps dedicated to exhibitions: Technology at the service of the visit, without requiring any action from visitors. We implemented around 100 beacons for indoor geolocation and used them to trigger digital experiences in the app around the Travel spirit embodied by Louis Vuitton. This new immersive mobile application allows to visitors to create and share personalized content turning our solution from a simple application as a genuine travel diary.

Transform the visit in an immersive and interactive journey thanks to an app thought as a travel journal. The visitors are invited to embark on the American Stock Exchange Building.

EXPERIENCE 1.

Start the visit by virtually tagging the walls.

EXPERIENCE 2.

Animate Louis Vuitton’s portrait via augmented reality.

EXPERIENCE 3.

Take part in an expedition in the middle of the desert in augmented reality.

EXPERIENCE 4.

Personalize a travel trunk with iconic hotel labels.

EXPERIENCE 5.

Leave a graffiti note in the guest book.

EXPERIENCE 6.

Take photos with exclusive filters inspired by the exhibition’s rooms.

EXPERIENCE 7.

Memory from my visit of the Vuitton exhibition New York