Cannes Lions
Y&R SÃO PAULO, Sao Paulo / PEUGEOT / 2013
Overview
Entries
Credits
Description
During his usual daily route, a driver realizes he is in the Wacky Races, the famous animated series produced by Hanna Barbera.
Live-action versions of Slag Brothers, Peter Perfect, Red Max and Dick Dastardly do everything they can to confuse our hero who, thanks to Peugeot 208, manage to escape from all the traps and still do well in the end.
Execution
We tried to find the live-action versions of Slag Brothers, Peter Perfect, Red Max and Dick Dastardly to participate in the race agains the New Peugeot - creating the Wacky Races in real life
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