Social and Influencer > Banners and Other Rich Media
VML PROPAGANDA, Sao Paulo / FEDEX / 2013
Overview
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BriefExplanation
The user sees a banner with a digital camera that has its timer blinking. The camera is facing the sky, not focusing on anything specific. At the moment the timer stops, the camera captures a FedEx airplane flying in the sky. Right after that we see the signature of the banner: FedEx Express. Always on time.
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