SFX: SAWINGVO: Jim is building a bridge to nowhere.Jim’s wife worries he’s in over his head, but Jim is positive he can build the best bridge to nowhere ever built.Clearly, sanity is not on Jim’s side. But time is, because Jim’s working with Craftsman hand tools.

They have a lifetime warranty, so they can last forever.Which means, Jim can build something that takes forever.Perhaps a bridge to nowhere seems ambitious, but Jim is confident he can get there.He’s already got 150 feet done, which leaves only infinity to go. And that feels pretty good.Jim knows his bridge to nowhere is going nowhere fast.

According to our calculations, if Jim keeps at it, he’ll be done sometime between ‘for’ and ‘ever’.Fortunately, Craftsman tools let you work forever.Craftsman. Trust in your hands.