Film > TV / Cinema Film: Sectors
AMPFY, Sao Paulo / MITSUBISHI / 2019
Overview
Credits
Write a short summary of what happens in the film
Film shows a sequence of suspenseful scenes, passing through the most diverse styles of horror films, where danger in the subjective POV, approaches its victims from behind. With danger increasingly closer and coming faster, the tension increases. Relief comes when, in a reference to the classic film Psycho, we also hear a warning signal together with the concept ‘Watch Your Back’. Then the film reveal that the warning signal is the same one that exists in the Mitsubishi vehicles, which goes off whenever the car perceives any sort of danger approaching it from behind, making the driver alert so as to avoid any accidents.
Cultural/Context information for the jury
If you notice, in all horror movies the victim is usually attacked from behind. In traffic, it can be the same way. That's why we mix those subjects to promote a new Mitsubishi car technology in Brazil, which tells you when an accident is about to occur behind the vehicle.
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