Film > TV / Cinema Film: Sectors

MADE TO CHANGE

MCCANN ENTERPRISE, London / NEOM / 2022

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Overview

Credits

OVERVIEW

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The vision for the film was to transport our audience not just through the physical space, but time as well – beginning at the dawn of mankind and continuing past a series of motifs that chart significant moments of change from history.

From there, we journey through twelve scenes (each representing the sectors of NEOM that will shape change in the future) before exiting into the wide-open expanse of NEOM’s desert.

The film is shot as a continuous backwards pull-through: a series of scenes artfully blended and edited through clever transitions give the illusion of one single uninterrupted shot.

Rather than trying to depict the place as it will be, the film focuses on NEOM’s purpose – a place conceived and designed to foster change and accelerate human progress. A place Made To Change.

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