The human-pet connection has never been so strong. The sense of emptiness triggered by the Covid pandemic set the stage for pets to become people’s faithful companions and, consequently, their family members, too.

The companionship of our pets helped us stave off the harsh reality of the pandemic in Brazil. The 65% growth of Petlove, which became Brazil’s largest pet ecosystem in 2021, attests this fact.

Pets always come first for the brand. So, we started from the pets’ point of view to depict a reality that a large portion of Brazilians went through during lockdown.

You know those moments when we were feeling locked up in our daily lives, and our pets came along asking to go outside? It was not just you who walked your pet. Your pet walked you, too.

Title: Who walks who.

Tagline: Find everything your pet needs, except you. PetLove.