Media > Culture & Context

BARBIE BREAKS OUT OF THE BOX (OFFICE)

HEARTS & SCIENCE, Burbank / BARBIE / 2024

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Case Film
Supporting Images
Supporting Images
Supporting Images
Presentation Image
Supporting Images
1 of 0 items

Overview

Credits

More Entries from Social Behaviour & Cultural Insight in Media

24 items

Grand Prix Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

(opens in a new tab)
Gold Cannes Lions
CLEAN SPONSORSHIP

Consumer Goods

CLEAN SPONSORSHIP

CONSUL, DM9

(opens in a new tab)
Gold Cannes Lions
NO AD

Healthcare

NO AD

PAGUE MENOS, LEW'LARA\TBWA

(opens in a new tab)
Gold Cannes Lions
THE BIG SHAKE UP

Use of Screens & Audio Visual Platforms

THE BIG SHAKE UP

AKTION DEUTSCHLAND HILFT (ALLIANCE OF GERMAN AID ORGANISATIONS), HAVAS

(opens in a new tab)
Gold Cannes Lions
IF YOU'RE INTO IT, IT'S IN THE V&A

Small-Scale Media

IF YOU'RE INTO IT, IT'S IN THE V&A

V&A, adam&eveDDB

(opens in a new tab)
Gold Cannes Lions
THE UNNOTICEABLE WHOPPER

Use of Social Platforms

THE UNNOTICEABLE WHOPPER

BURGER KING, BUZZMAN

(opens in a new tab)
Gold Cannes Lions
MICHAEL CERAVE

Innovative Use of Influencers/Creators

MICHAEL CERAVE

CERAVE, OGILVY PR

(opens in a new tab)
Gold Cannes Lions
INFLATION COOKBOOK

Data Integration

INFLATION COOKBOOK

SKIPTHEDISHES, DENTSU CREATIVE

(opens in a new tab)
Gold Cannes Lions
SIGHTWALKS

Corporate Purpose & Social Responsibility

SIGHTWALKS

SOL CEMENT, CIRCUS GREY

(opens in a new tab)
Gold Cannes Lions
BANNED BOOK CLUB

Market Disruption

BANNED BOOK CLUB

DIGITAL PUBLIC LIBRARY OF AMERICA, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
ANIMAL ALERTS

Use of Data & Analytics

ANIMAL ALERTS

PETPACE, MEDIAPLUS GERMANY

(opens in a new tab)
Silver Cannes Lions
LIVE INSURANCE BY MAPFRE

Consumer Services/Business to Business

LIVE INSURANCE BY MAPFRE

MAPFRE, MAPFRE

(opens in a new tab)
Silver Cannes Lions
THE BIG SHAKE UP

Not-for-Profit / Charity / Government

THE BIG SHAKE UP

AKTION DEUTSCHLAND HILFT (ALLIANCE OF GERMAN AID ORGANISATIONS), HAVAS

(opens in a new tab)
Silver Cannes Lions
RENT YOUR SUNSET

Large-Scale Media

RENT YOUR SUNSET

CORONA, FAHRENHEIT DDB

(opens in a new tab)
Silver Cannes Lions
THE NAME CONFUSION

Use of Events & Stunts

THE NAME CONFUSION

THE FIGHT AGAINST ALZHEIMER’S ASSOCIATION, REPUBLICA HAVAS

(opens in a new tab)
Silver Cannes Lions
SEE MY NAME

Use of Events & Stunts

SEE MY NAME

MOLSON™, RETHINK

(opens in a new tab)
Silver Cannes Lions
OUT-OF-HOME MATCHES

Use of Events & Stunts

OUT-OF-HOME MATCHES

HEINEKEN, LEPUB

(opens in a new tab)
Silver Cannes Lions
E-POLICE STATION

Use of Digital Platforms

E-POLICE STATION

WONDER WOMEN TECH, ALMAPBBDO

(opens in a new tab)
Silver Cannes Lions
BANNED BOOK CLUB

Use of Mobile

BANNED BOOK CLUB

DIGITAL PUBLIC LIBRARY OF AMERICA, FCB CHICAGO

(opens in a new tab)
Silver Cannes Lions
LAY'S CHIP CAM

Innovative Use of Influencers/Creators

LAY'S CHIP CAM

PEPSICO PURCHASE, SLAP GLOBAL

(opens in a new tab)
Silver Cannes Lions
NO AD

Audience Insights

NO AD

PAGUE MENOS, LEW'LARA\TBWA

(opens in a new tab)
Silver Cannes Lions
HANDSHAKE HUNT

Use of Brand or Product Integration into a Programme or Platform

HANDSHAKE HUNT

MERCADO LIBRE, GUT

(opens in a new tab)
Silver Cannes Lions
IF YOU'RE INTO IT, IT'S IN THE V&A

Local Brand

IF YOU'RE INTO IT, IT'S IN THE V&A

V&A, adam&eveDDB

(opens in a new tab)
Silver Cannes Lions
THIS IS AN IKEA STORE

Single-Market Campaign

THIS IS AN IKEA STORE

IKEA, OGILVY

(opens in a new tab)

More Entries from HEARTS & SCIENCE

24 items

Silver Cannes Lions
THE TALK

Excellence in Brand Integration & Sponsorships / Partnerships for Branded Content

THE TALK

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Silver Cannes Lions
TIDE'S SUPER BOWL STAIN

Excellence in Media Execution

TIDE'S SUPER BOWL STAIN

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Bronze Cannes Lions
BARBIE BREAKS OUT OF THE BOX (OFFICE)

Media/Entertainment

BARBIE BREAKS OUT OF THE BOX (OFFICE)

BARBIE, HEARTS & SCIENCE

(opens in a new tab)
Bronze Cannes Lions
CHOMPERS

Branded Content / Programming

CHOMPERS

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Bronze Cannes Lions
TIDE'S SUPER BOWL STAIN

Influencer / Talent

TIDE'S SUPER BOWL STAIN

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Shortlisted Cannes Lions
MODERNA’S JEOPARDY! SECOND CHANCE TOURNAMENT

Unbranded Product or Service Promotion

MODERNA’S JEOPARDY! SECOND CHANCE TOURNAMENT

MODERNA, HEARTS & SCIENCE

(opens in a new tab)
Shortlisted Cannes Lions
TIDE'S SUPER BOWL STAIN

Innovation in Branded Content

TIDE'S SUPER BOWL STAIN

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Shortlisted Cannes Lions
TIDE'S SUPER BOWL STAIN

Excellence in Partnerships with a Talent

TIDE'S SUPER BOWL STAIN

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
Shortlisted Cannes Lions
BARBIE BREAKS OUT OF THE BOX (OFFICE)

Social Behaviour & Cultural Insight

BARBIE BREAKS OUT OF THE BOX (OFFICE)

BARBIE, HEARTS & SCIENCE

(opens in a new tab)
Shortlisted Cannes Lions
TIDE'S SUPER BOWL STAIN

Excellence in Audience Engagement or Distribution Strategy for Sports Entertainment

TIDE'S SUPER BOWL STAIN

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
FOOD JOKE - NIGHT

Other FMCG

FOOD JOKE - NIGHT

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
TRANSPORTATION SONG - MORNING

Other FMCG

TRANSPORTATION SONG - MORNING

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
ANIMAL STORY - NIGHT

Other FMCG

ANIMAL STORY - NIGHT

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
GROSS RIDDLE - NIGHT

Other FMCG

GROSS RIDDLE - NIGHT

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
ANIMALS STORY - MORNING

Other FMCG

ANIMALS STORY - MORNING

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
BACKING YOU

Data Driven Targeting

BACKING YOU

INTUIT, HEARTS & SCIENCE

(opens in a new tab)
FACE ANYTHING

Other FMCG

FACE ANYTHING

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
CHOMPERS

OTC Products/Devices

CHOMPERS

PROCTER & GAMBLE, HEARTS & SCIENCE

(opens in a new tab)
THE LOVE CONNECTION

Casting

THE LOVE CONNECTION

AT&T MOBILITY, HEARTS & SCIENCE

(opens in a new tab)
ENFAMIL 2022 - FROM EDH CONTENT PARTNERSHIP TO CREATING TRUST IN A CRISIS

Nutraceuticals

ENFAMIL 2022 - FROM EDH CONTENT PARTNERSHIP TO CREATING TRUST IN A CRISIS

ENFAMIL, HEARTS & SCIENCE

(opens in a new tab)
OCADO - SHOPPABLE QR CODE RECIPES

Retail

OCADO - SHOPPABLE QR CODE RECIPES

OCADO, HEARTS & SCIENCE

(opens in a new tab)
THE LOVE CONNECTION

Gender Equality

THE LOVE CONNECTION

AT&T MOBILITY, HEARTS & SCIENCE

(opens in a new tab)
AT&T BUSINESS X THE WASHINGTON POST 5G COLLABORATION

Long-Term Brand Building

AT&T BUSINESS X THE WASHINGTON POST 5G COLLABORATION

AT&T BUSINESS, HEARTS & SCIENCE

(opens in a new tab)
HOUSE OF THE DRAGON US LAUNCH

Media / Entertainment

HOUSE OF THE DRAGON US LAUNCH

HBO MAX, HEARTS & SCIENCE

(opens in a new tab)