Film > Product & Service

CLASSROOM CRAFT

SAATCHI & SAATCHI, Carouge / NOVARTIS / 2011

Awards:

Gold Cannes Lions
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Film

Overview

Credits

Overview

Synopsis

Insight: When your nose is blocked your mouth is always open.A primary school teacher is walking through her classroom distributing metal scissors. It's craft time. One by one she hands them out to each student at their desk. As she walks past one student we see that she gives her plastic safety scissors.We cut to reveal the little girl's face. She has a blocked nose and her mouth is open.Super: You look dumber when your mouth's open

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