Creative Effectiveness > Brand Challenges & Opportunities

INVALUABLE FOOD

LEO BURNETT, Madrid / MADRID FUSION / 2023

Awards:

Gold Cannes Lions
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Overview

Credits

More Entries from Breakthrough on a Budget in Creative Effectiveness

24 items

Grand Prix Cannes Lions
SHAH RUKH KHAN-MY-AD

Market Disruption

SHAH RUKH KHAN-MY-AD

MONDELEZ INTERNATIONAL, OGILVY

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Gold Cannes Lions
HEINZ DRAW KETCHUP

Food & Drink

HEINZ DRAW KETCHUP

KRAFT HEINZ, RETHINK

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Gold Cannes Lions
THE FOAMY HAIRCUT

Single Market

THE FOAMY HAIRCUT

BRAHMA, AFRICA CREATIVE DDB

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Gold Cannes Lions
INVALUABLE FOOD

Breakthrough on a Budget

INVALUABLE FOOD

MADRID FUSION, LEO BURNETT

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Silver Cannes Lions
HACK MARKET

Consumer Goods

HACK MARKET

BACK MARKET, MARCEL

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Silver Cannes Lions
SHAH RUKH KHAN-MY-AD

Single Market

SHAH RUKH KHAN-MY-AD

MONDELEZ INTERNATIONAL, OGILVY

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Silver Cannes Lions
#FLUTWEIN - OUR WORST VINTAGE

Creative Effectiveness for Good

#FLUTWEIN - OUR WORST VINTAGE

FLUTWEIN, SEVEN.ONE ADFACTORY

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Silver Cannes Lions
LU FROM MAGALU

Sustained Success

LU FROM MAGALU

MAGAZINE LUIZA, OGILVY

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Silver Cannes Lions
HOME OF THOUGHTFUL GIFTING

Sustained Success

HOME OF THOUGHTFUL GIFTING

JOHN LEWIS & PARTNERS, adam&eveDDB

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Bronze Cannes Lions
APOLOGIZE THE RAINBOW

Food & Drink

APOLOGIZE THE RAINBOW

SKITTLES, DDB

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Bronze Cannes Lions
INVALUABLE FOOD

Travel / Leisure

INVALUABLE FOOD

MADRID FUSION, LEO BURNETT

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Bronze Cannes Lions
REAL TONE

Single Market

REAL TONE

GOOGLE, GUT

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Bronze Cannes Lions
PLASTIC FISHING TOURNAMENT

Global Market

PLASTIC FISHING TOURNAMENT

AB INBEV, WE BELIEVERS

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Bronze Cannes Lions
SALLA 2032

Creative Effectiveness for Good

SALLA 2032

HOUSE OF LAPLAND, AFRICA CREATIVE DDB

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Bronze Cannes Lions
BACKUP UKRAINE

Real-time Response

BACKUP UKRAINE

UNESCO X POLYCAM, VIRTUE WORLDWIDE

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Bronze Cannes Lions
DATA TIENDA

Challenger Brand

DATA TIENDA

GAHR WECAPITAL, DDB MEXICO

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Shortlisted Cannes Lions
SHAH RUKH KHAN-MY-AD

Food & Drink

SHAH RUKH KHAN-MY-AD

MONDELEZ INTERNATIONAL, OGILVY

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Shortlisted Cannes Lions
REVERSE SELFIE

Consumer Goods

REVERSE SELFIE

DOVE , OGILVY

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Shortlisted Cannes Lions
LU FROM MAGALU

Retail

LU FROM MAGALU

MAGAZINE LUIZA, OGILVY

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Shortlisted Cannes Lions
SALLA 2032

Travel / Leisure

SALLA 2032

HOUSE OF LAPLAND, AFRICA CREATIVE DDB

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Shortlisted Cannes Lions
BACKUP UKRAINE

Not-for-profit / Charity / Government

BACKUP UKRAINE

UNESCO X POLYCAM, VIRTUE WORLDWIDE

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Shortlisted Cannes Lions
BACK TO SCHOOL ESSENTIALS

Not-for-profit / Charity / Government

BACK TO SCHOOL ESSENTIALS

SANDY HOOK PROMISE, BBDO NEW YORK

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Shortlisted Cannes Lions
BACKUP UKRAINE

Single Market

BACKUP UKRAINE

UNESCO X POLYCAM, VIRTUE WORLDWIDE

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Shortlisted Cannes Lions
THE EMANCIPATION LOAN

Single Market

THE EMANCIPATION LOAN

MIBANCO, CIRCUS GREY

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More Entries from LEO BURNETT

24 items

Grand Prix Cannes Lions
THE MISSING CHAPTER

Good Health and Well-being

THE MISSING CHAPTER

PROCTER & GAMBLE, LEO BURNETT

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Grand Prix Cannes Lions
ONE HOUSE TO SAVE MANY

Product Innovation

ONE HOUSE TO SAVE MANY

SUNCORP GROUP, LEO BURNETT

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Grand Prix Cannes Lions
CHIN

Special outdoor advertising

CHIN

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
TONGUE

Special outdoor advertising

TONGUE

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
BELLY BUTTON

Special outdoor advertising

BELLY BUTTON

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
EAR LOBE

Special outdoor advertising

EAR LOBE

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
UPPER LOBE

Special outdoor advertising

UPPER LOBE

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
EYEBROW

Special outdoor advertising

EYEBROW

OSLO PIERCING STUDIO, LEO BURNETT

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Grand Prix Cannes Lions
THIGHSTOP

Brand Strategy

THIGHSTOP

WINGSTOP, LEO BURNETT

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Grand Prix Cannes Lions
SEE THE PERSON

Grand Prix For Good

SEE THE PERSON

SCOPE, LEO BURNETT

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Gold Cannes Lions
THERE'S A McDONALD'S FOR EVERYONE

Creative Effectiveness

THERE'S A McDONALD'S FOR EVERYONE

MCDONALD'S, LEO BURNETT

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Gold Cannes Lions
HOUSE OF CARDS IDENTITY

Small Scale Corporate Identity Schemes

HOUSE OF CARDS IDENTITY

SHELTER, LEO BURNETT

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Titanium Cannes Lions
EARTH HOUR

Titanium and Integrated

EARTH HOUR

WORLD WILDLIFE FUND (WWF), LEO BURNETT

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Gold Cannes Lions
THE TIME WE HAVE LEFT

FMCG

THE TIME WE HAVE LEFT

PERNOD RICARD, LEO BURNETT

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Gold Cannes Lions
TURF FINDER

Data-Enhanced Creativity

TURF FINDER

GATORADE, LEO BURNETT

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Gold Cannes Lions
DIRTY LAUNDRY

Fiction Film: Up to 5 minutes

DIRTY LAUNDRY

ABAAD RESOURCE CENTER FOR GENDER EQUALITY, LEO BURNETT

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Titanium Cannes Lions
THE LOST CLASS

Titanium

THE LOST CLASS

CHANGE THE REF INC., LEO BURNETT

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Gold Cannes Lions
FABLE OF THE FRUIT BAT

Sweet Foods

FABLE OF THE FRUIT BAT

ALTOIDS, LEO BURNETT

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Gold Cannes Lions
MASTERING THE MOTHER TONGUE

Sweet Foods

MASTERING THE MOTHER TONGUE

ALTOIDS, LEO BURNETT

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Gold Cannes Lions
PEOPLE OF PAIN

Sweet Foods

PEOPLE OF PAIN

ALTOIDS, LEO BURNETT

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Gold Cannes Lions
THE SPIDER AND THE WINDOW

Consumer Goods

THE SPIDER AND THE WINDOW

SAMSUNG ELECTRONICS GMBH, LEO BURNETT

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Gold Cannes Lions
HIDDEN SOUND CAMPAIGN

Direct Response Digital: Mobile Marketing

HIDDEN SOUND CAMPAIGN

ZOO RECORDS, LEO BURNETT

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Gold Cannes Lions
THE BEAUTY OF A SECOND

Direct Response Digital: Websites, Microsites & Banners

THE BEAUTY OF A SECOND

MONTBLANC, LEO BURNETT

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Gold Cannes Lions
THE BEAUTY OF A SECOND

Best use or integration of user-generated content

THE BEAUTY OF A SECOND

MONTBLANC, LEO BURNETT

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