Film Craft > Film Craft
RKCR/Y&R, London / LAND ROVER / 2012
Overview
Credits
Synopsis
We set the commercial in Las Vegas, a place where everyone shouts ‘look at me’. This is not the obvious, clichéd Vegas, but an under the skin look at the crazy goings-on and characters that make up the real Vegas.
Into the scene enters the Evoque with its effortless presence, completely stealing the limelight.An endline appears: ‘You don’t have to shout to be heard.’
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