Film > Culture & Context

THE CONDO T-SHIRTS

SMALL, New York / DIESEL / 2020

Awards:

Shortlisted Cannes Lions
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Case Film
Film

Overview

Credits

Overview

Write a short summary of what happens in the film

In a visual setting reminiscent of the 80s, the film opens by showing a young male model wearing one of the CONDO T-SHIRTS. A voice over whispers: “T-shirt F1-L6. 100% pure cotton. Price $ 1,599,000. Buy it and get apartment F1-L6...for free.” In this scene, we see a projection of apartment F1-L6 in the background. We then see a few young models wearing some of the other CONDO T-SHIRTS, often caressed by the light of colorful lasers. In the meantime, the voice over promotes the unique features of the t-shirts: “Very easy to fold.” “Wearable multiple times.” “Ironable.” “Accurately machine sewn.” On the scene of the five models in front of a projection with all the t-shirts, the voice over concludes: “143 one of a kind t-shirts. Buy one of them and get an apartment in the most uniquely designed building of Miami...for free.”

Please provide budget details

Overall Budget Main film: Euros 71,049.00

Director

• Hernan Corera

Shoot days & locations options:

• 1 shoot day in Budapest, Hungary

Length / Versions / Languages • Main Versions:

• 1 x long version, approx. 45" - 70” for Online (YouTube + Client Brand site)

Cutdowns:

• 5 x 15” - 16:9, 9:16, 1:1 format (TBC) o 5 x still photo images.

Camera / Format / Lighting / Grip

• Digital HD / 16:9

Cast

• 5 x models

Usage

• Internet + Print

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