The film begins with Polaroid’s founder’s road to innovation. With a vision for a better, more clear world, our charismatic founder demonstrates the magic behind his invention, sparking the imagination of his audience. From this moment, we move into a visually titillating and entertaining montage through time. Each scene demonstrates the many ways Polaroid Eyewear’s technology has enhanced the way we see and experience the world, from the 1930's to today.

Great detail & research was put into the production design so it could be as accurate as possible. Shot in Buenos Aries with Nacho Gayan’s preferred Designer Charly Carnota.

"The Fishbowl” is a short film inspired by the story of Polaroid’s founder, the man who changed the way we see the world. Polaroid Eyewear's true story began during the mid-1920's when its founder’s brilliant imagination and fascination with light led to an invention that would eventually impact the world - the invention of the polarized lens.