Film > Culture & Context

THE NEW NORMAL

MEKANISM, San Francisco / MEDMEN / 2019

Awards:

Shortlisted Cannes Lions
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Overview

Credits

More Entries from Social Behaviour & Cultural Insight in Film

24 items

Grand Prix Cannes Lions
RIGOR

Media / Entertainment

RIGOR

THE NEW YORK TIMES, DROGA5

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Grand Prix Cannes Lions
PERSEVERANCE

Media / Entertainment

PERSEVERANCE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
RESOLVE

Media / Entertainment

RESOLVE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
COURAGE

Media / Entertainment

COURAGE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Grand Prix Cannes Lions
FEARLESSNESS

Media / Entertainment

FEARLESSNESS

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
BEHIND THE MAC — MAKE SOMETHING WONDERFUL

Consumer Durables

BEHIND THE MAC — MAKE SOMETHING WONDERFUL

APPLE, TBWA\MEDIA ARTS LAB

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Gold Cannes Lions
THE BOY AND THE PIANO

Retail

THE BOY AND THE PIANO

JOHN LEWIS & PARTNERS, adam&eveDDB

(opens in a new tab)
Gold Cannes Lions
THE ENDLESS AD

Other FMCG

THE ENDLESS AD

PROCTER & GAMBLE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
VIVA LA VULVA

Healthcare

VIVA LA VULVA

ESSITY, AMVBBDO

(opens in a new tab)
Gold Cannes Lions
RIGOR

Media / Entertainment

RIGOR

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
PERSEVERANCE

Media / Entertainment

PERSEVERANCE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
RESOLVE

Media / Entertainment

RESOLVE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
COURAGE

Media / Entertainment

COURAGE

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
FEARLESSNESS

Media / Entertainment

FEARLESSNESS

THE NEW YORK TIMES, DROGA5

(opens in a new tab)
Gold Cannes Lions
APPLE AT WORK: THE UNDERDOGS

Consumer Services / Business to Business

APPLE AT WORK: THE UNDERDOGS

APPLE, APPLE

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Gold Cannes Lions
VIVA LA VULVA

Viral Film

VIVA LA VULVA

ESSITY, AMVBBDO

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Gold Cannes Lions
CAUGHT ON CAMERA

Screens & Events

CAUGHT ON CAMERA

APPLE, APPLE

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Gold Cannes Lions
NIKE DREAM CRAZY | SERENA 'VOICE OF BELIEF'

Single-market Campaign

NIKE DREAM CRAZY | SERENA 'VOICE OF BELIEF'

NIKE, WIEDEN+KENNEDY

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Gold Cannes Lions
GENERATION LOCKDOWN

Single-market Campaign

GENERATION LOCKDOWN

MARCH FOR OUR LIVES, McCANN NEW YORK

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Gold Cannes Lions
BK BOT FORGET POTATO

Breakthrough on a Budget

BK BOT FORGET POTATO

BURGER KING, DAVID

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Gold Cannes Lions
BK BOT CROWN BOY 1 BOY 2

Breakthrough on a Budget

BK BOT CROWN BOY 1 BOY 2

BURGER KING, DAVID

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Gold Cannes Lions
BK BOT TASTES LIKE BIRD

Breakthrough on a Budget

BK BOT TASTES LIKE BIRD

BURGER KING, DAVID

(opens in a new tab)
Gold Cannes Lions
BK BOT CROWN WHOPPER YES DOCTOR NO

Breakthrough on a Budget

BK BOT CROWN WHOPPER YES DOCTOR NO

BURGER KING, DAVID

(opens in a new tab)
Gold Cannes Lions
BK BOT HAVE IT URUGUAY

Breakthrough on a Budget

BK BOT HAVE IT URUGUAY

BURGER KING, DAVID

(opens in a new tab)

More Entries from MEKANISM

24 items

Gold Cannes Lions
THE TRUE ADVENTURES OF CHAD

THE TRUE ADVENTURES OF CHAD

SEGA OF AMERICA, MEKANISM

(opens in a new tab)
Gold Cannes Lions
THE TRUE ADVENTURES OF CHAD

Interactive Campaigns

THE TRUE ADVENTURES OF CHAD

SEGA OF AMERICA, MEKANISM

(opens in a new tab)
Silver Cannes Lions
CLEARIFICATION

Interactive Campaigns

CLEARIFICATION

MICROSOFT, MEKANISM

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Shortlisted Cannes Lions
UP THERE

Direction

UP THERE

AB INBEV, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
THE NEW NORMAL

Nutraceuticals

THE NEW NORMAL

MEDMEN, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
COAST TO COAST PHOTO POST

Best Use of Social Media Marketing

COAST TO COAST PHOTO POST

SAMSUNG, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
UP TO YOU

UP TO YOU

ROCK THE VOTE, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
UP TO YOU

Interactive Campaigns

UP TO YOU

ROCK THE VOTE, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
APE WITH AK-47

Viral Video

APE WITH AK-47

20TH CENTURY FOX, MEKANISM

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Shortlisted Cannes Lions
THE NEW NORMAL

Single-market Campaign

THE NEW NORMAL

MEDMEN, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
STREAM OF LACTATION

Social Behaviour

STREAM OF LACTATION

FRIDA MOM, MEKANISM

(opens in a new tab)
Shortlisted Cannes Lions
THE NEW NORMAL

Social Behaviour & Cultural Insight

THE NEW NORMAL

MEDMEN, MEKANISM

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YOUR LAND

Direction

YOUR LAND

THE NORTH FACE, MEKANISM

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AMP ENERGY POWERDASH

Activation by Location or Proximity

AMP ENERGY POWERDASH

PEPSICO, MEKANISM

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SOUNDCHECK

Art Direction/Production Design

SOUNDCHECK

PEPSICO, MEKANISM

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MEKANISM.COM

Interface & Navigation

MEKANISM.COM

MEKANISM, MEKANISM

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ROCKBAND

Titanium and Integrated

ROCKBAND

MTV, MEKANISM

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NOLAF

Foods and Drinks

NOLAF

FRITO LAY, MEKANISM

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IT'S ON US

Integrated Campaign

IT'S ON US

THE WHITE HOUSE, MEKANISM

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IT'S ON US

Glass

IT'S ON US

THE WHITE HOUSE, MEKANISM

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STREAM OF LACTATION

Glass

STREAM OF LACTATION

FRIDA MOM, MEKANISM

(opens in a new tab)
THE NEW NORMAL

Titanium

THE NEW NORMAL

MEDMEN, MEKANISM

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THE NEW NORMAL

Direction

THE NEW NORMAL

MEDMEN, MEKANISM

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NEVER BEFORE CAMPAIGN

Creation of a new Brand Identity: Corporate

NEVER BEFORE CAMPAIGN

EASTMAN CHEMICAL COMPANY, MEKANISM

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