Brand Experience and Activation > Use of Promo & Activation

WAVE

ROSAPARK, Paris / DECATHLON / 2015

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Case Film
Presentation Image
1 of 0 items

Overview

Credits

More Entries from Use of Promotional Events & Stunts in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
LIFEPAINT

Cars & Automotive Services

LIFEPAINT

VOLVO, GREY LONDON

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Promotional Events & Stunts

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
CHASING HORIZONS

Use of Promotional Events & Stunts

CHASING HORIZONS

CITIZEN, WIEDEN+KENNEDY AMSTERDAM

(opens in a new tab)
Gold Cannes Lions
SECURITY MOMS

Use of Live Shows/Concerts/Festivals

SECURITY MOMS

SPORT CLUB RECIFE, OGILVY BRASIL

(opens in a new tab)
Gold Cannes Lions
THE GUN SHOP

Use of Exhibitions and Installations

THE GUN SHOP

STATES UNITED, GREY NEW YORK

(opens in a new tab)
Gold Cannes Lions
THE SALT YOU CAN SEE

Use of Ambient in a Promotional Campaign: Small Scale

THE SALT YOU CAN SEE

FUNDACION FAVALORO, GREY ARGENTINA

(opens in a new tab)
Gold Cannes Lions
SAFETY TRUCK

Use of Ambient in a Promotional Campaign: Large Scale

SAFETY TRUCK

SAMSUNG, LEO BURNETT ARGENTINA

(opens in a new tab)
Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Use of Ambient in a Promotional Campaign: Large Scale

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

(opens in a new tab)
Gold Cannes Lions
SHADOW WIFI

Use of Ambient in a Promotional Campaign: Large Scale

SHADOW WIFI

LIGA CONTRA EL CANCER, HAPPINESS BRUSSELS

(opens in a new tab)
Gold Cannes Lions
MAKEUP GENIUS

Use of Customer in-Store Experience

MAKEUP GENIUS

L'OREAL, McCANN PARIS

(opens in a new tab)
Gold Cannes Lions
SOS SMS

Use of Digital Advertising in a Promotional Campaign

SOS SMS

RED CROSS, GREY GROUP MÈXICO

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Use of Digital Advertising in a Promotional Campaign

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
HOUSE OF MAMBA

Use of New Technology in a Promotional Campaign

HOUSE OF MAMBA

NIKE, AKQA

(opens in a new tab)
Gold Cannes Lions
MISERABLE IN PUERTO RICO

Use of Social Platform(s) in a Promotional Campaign

MISERABLE IN PUERTO RICO

COMMONWEALTH OF PUERTO RICO, J. WALTER THOMPSON PUERTO RICO

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Social Audience in a Promotional Campaign

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
#LIKEAGIRL

Fast Moving Consumer Goods (not including Food & Drinks)

#LIKEAGIRL

PROCTER & GAMBLE, LEO BURNETT TORONTO

(opens in a new tab)
Gold Cannes Lions
NIVEA DOLL

Fast Moving Consumer Goods (not including Food & Drinks)

NIVEA DOLL

BDF, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
4G4GOOD

Commercial Public Services, including Healthcare & Medical

4G4GOOD

DDB GROUP SINGAPORE

(opens in a new tab)
Gold Cannes Lions
THE SALT YOU CAN SEE

Commercial Public Services, including Healthcare & Medical

THE SALT YOU CAN SEE

FUNDACION FAVALORO, GREY ARGENTINA

(opens in a new tab)
Gold Cannes Lions
SECURITY MOMS

Travel, Entertainment & Leisure

SECURITY MOMS

SPORT CLUB RECIFE, OGILVY BRASIL

(opens in a new tab)
Gold Cannes Lions
PROUD WHOPPER

Retail, e-Commerce & Restaurants

PROUD WHOPPER

BURGER KING, DAVID

(opens in a new tab)
Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Charities (incl. Fundraising, Donations & Appeals)

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Charities (incl. Fundraising, Donations & Appeals)

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
THE GUN SHOP

Public Health & Safety & Public Awareness Messages

THE GUN SHOP

STATES UNITED, GREY NEW YORK

(opens in a new tab)

More Entries from ROSAPARK

24 items

Gold Cannes Lions
LABEL OF LOVE

TV & VOD: Fiction under 15 minutes

LABEL OF LOVE

MONOPRIX, ROSAPARK

(opens in a new tab)
Silver Cannes Lions
WAVE

Use of Ambient Media: Small Scale

WAVE

DECATHLON, ROSAPARK

(opens in a new tab)
Silver Cannes Lions
DOG FAT PANTS - BULLDOG

Miscellaneous

DOG FAT PANTS - BULLDOG

JARDILAND, ROSAPARK

(opens in a new tab)
Silver Cannes Lions
SOUNDS OF THE CITY

Use of Audio Technology

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Silver Cannes Lions
THE WORST SONG IN THE WORLD

Social Video

THE WORST SONG IN THE WORLD

MONOPRIX, ROSAPARK

(opens in a new tab)
Silver Cannes Lions
HUMAN MONUMENTS

Technology

HUMAN MONUMENTS

THALYS, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
SOUNDS OF THE CITY

Use of Ambient in a Promotional Campaign: Large Scale

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
COACH

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

COACH

INNOCENCE IN DANGER, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
FATHER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

FATHER

INNOCENCE IN DANGER, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
NEIGHBOUR

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

NEIGHBOUR

INNOCENCE IN DANGER, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
TWENTY

Travel

TWENTY

OUIGO - SNCF, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
BRUSSELS

Adapted Billboards and Outdoor Posters

BRUSSELS

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
AMSTERDAM

Adapted Billboards and Outdoor Posters

AMSTERDAM

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
PARIS

Adapted Billboards and Outdoor Posters

PARIS

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
SOUNDS OF THE CITY

Travel, Entertainment & Leisure

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
STATION WITH A VIEW

Transit

STATION WITH A VIEW

SKODA, ROSAPARK

(opens in a new tab)
Bronze Cannes Lions
WINK

Traditional Illustration

WINK

INNOCENCE EN DANGER, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
WAVE

Use of Promotional Events & Stunts

WAVE

DECATHLON, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
CHANGE THE BEEP

Use of Promotional Stunts and Live Advertising

CHANGE THE BEEP

MONOPRIX, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
LABEL OF LOVE

Script

LABEL OF LOVE

MONOPRIX, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
WAVE

Targeted Ambient Media: Small Scale

WAVE

DECATHLON, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
LABEL OF LOVE

Single Country Creative Effectiveness

LABEL OF LOVE

MONOPRIX, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
EAT YOUR RUN

Durable Consumer Goods

EAT YOUR RUN

DECATHLON, ROSAPARK

(opens in a new tab)
Shortlisted Cannes Lions
SOUNDS OF THE CITY

Use of Outdoor

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

(opens in a new tab)