Direct > Use of Direct Marketing

WAVE

ROSAPARK, Paris / DECATHLON / 2015

Awards:

Shortlisted Cannes Lions
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Overview

Credits

More Entries from Targeted Ambient Media: Small Scale in Direct

24 items

Grand Prix Cannes Lions
INTERCEPTION

Response/Real-Time Activity

INTERCEPTION

VOLVO, GREY NEW YORK

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Gold Cannes Lions
THE HIV+ ISSUE

Direct Response Print or Standard Outdoor (incl.Inserts)

THE HIV+ ISSUE

VANGARDIST MAGAZINE, SAATCHI & SAATCHI

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Gold Cannes Lions
#HANDSOFF

Use of Dgital Marketing

#HANDSOFF

MARC DORCEL, MARCEL

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Gold Cannes Lions
THE INTERACTIVE FORM

Use of Dgital Marketing

THE INTERACTIVE FORM

CANAL, BETC

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Gold Cannes Lions
MAKEUP GENIUS

Use of Mobile Marketing

MAKEUP GENIUS

L'OREAL, McCANN PARIS

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Gold Cannes Lions
JOE BOXER INACTIVITY TRACKER

Use of Mobile Marketing

JOE BOXER INACTIVITY TRACKER

KMART, FCB CHICAGO

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Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Use of New Technology in a Direct Marketing Campaign

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

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Gold Cannes Lions
INTERCEPTION

Use of Social Audience in a Direct Marketing Campaign

INTERCEPTION

VOLVO, GREY NEW YORK

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Social Audience in a Direct Marketing Campaign

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
#HANDSOFF

Acquisitions

#HANDSOFF

MARC DORCEL, MARCEL

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Gold Cannes Lions
THE INTERACTIVE FORM

Acquisitions

THE INTERACTIVE FORM

CANAL, BETC

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Gold Cannes Lions
BOSSE'S MILK

Retention

BOSSE'S MILK

LIDL, INGO

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Gold Cannes Lions
#LIKEAGIRL

Fast Moving Consumer Goods

#LIKEAGIRL

PROCTER & GAMBLE, LEO BURNETT TORONTO

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Gold Cannes Lions
BLIND TRIP

Travel, Entertainment & Leisure

BLIND TRIP

MINISTRY OF TRANSPORTATION, MARURI GREY

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Gold Cannes Lions
THE FRESHEST ORANGE JUICE BRAND

Retail & E-Commerce, including Restaurants

THE FRESHEST ORANGE JUICE BRAND

INTERMARCHE, MARCEL

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Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Charities (incl. Fundraising, Donations & Appeals)

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

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Gold Cannes Lions
LOVE HAS NO LABELS

Public Health & Safety, Public Awareness Messages

LOVE HAS NO LABELS

ADCOUNCIL, R/GA

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Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Public Health & Safety, Public Awareness Messages

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

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Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Costs/Creative Performance Direct Campaign

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GRABARZ & PARTNER

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Gold Cannes Lions
SOUNDLAB BOX

Art Direction/Design for Direct

SOUNDLAB BOX

LEICA, F/NAZCA SAATCHI & SAATCHI

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Gold Cannes Lions
THE INTERACTIVE FORM

Customer Journey

THE INTERACTIVE FORM

CANAL, BETC

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Silver Cannes Lions
THE HIV+ ISSUE

Flat Mailing

THE HIV+ ISSUE

VANGARDIST MAGAZINE, SAATCHI & SAATCHI

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Silver Cannes Lions
ASHES

Dimensional Mailing

ASHES

CAMPOFRIO FOOD GROUP, McCANN MADRID

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Silver Cannes Lions
PROUD WHOPPER

Targeted Ambient Media: Small Scale

PROUD WHOPPER

BURGER KING, DAVID

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More Entries from ROSAPARK

24 items

Gold Cannes Lions
LABEL OF LOVE

TV & VOD: Fiction under 15 minutes

LABEL OF LOVE

MONOPRIX, ROSAPARK

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Silver Cannes Lions
WAVE

Use of Ambient Media: Small Scale

WAVE

DECATHLON, ROSAPARK

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Silver Cannes Lions
DOG FAT PANTS - BULLDOG

Miscellaneous

DOG FAT PANTS - BULLDOG

JARDILAND, ROSAPARK

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Silver Cannes Lions
SOUNDS OF THE CITY

Use of Audio Technology

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

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Silver Cannes Lions
THE WORST SONG IN THE WORLD

Social Video

THE WORST SONG IN THE WORLD

MONOPRIX, ROSAPARK

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Silver Cannes Lions
HUMAN MONUMENTS

Technology

HUMAN MONUMENTS

THALYS, ROSAPARK

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Bronze Cannes Lions
SOUNDS OF THE CITY

Use of Ambient in a Promotional Campaign: Large Scale

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

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Bronze Cannes Lions
COACH

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

COACH

INNOCENCE IN DANGER, ROSAPARK

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Bronze Cannes Lions
FATHER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

FATHER

INNOCENCE IN DANGER, ROSAPARK

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Bronze Cannes Lions
NEIGHBOUR

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

NEIGHBOUR

INNOCENCE IN DANGER, ROSAPARK

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Bronze Cannes Lions
TWENTY

Travel

TWENTY

OUIGO - SNCF, ROSAPARK

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Bronze Cannes Lions
BRUSSELS

Adapted Billboards and Outdoor Posters

BRUSSELS

THALYS TRAIN NETWORK, ROSAPARK

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Bronze Cannes Lions
AMSTERDAM

Adapted Billboards and Outdoor Posters

AMSTERDAM

THALYS TRAIN NETWORK, ROSAPARK

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Bronze Cannes Lions
PARIS

Adapted Billboards and Outdoor Posters

PARIS

THALYS TRAIN NETWORK, ROSAPARK

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Bronze Cannes Lions
SOUNDS OF THE CITY

Travel, Entertainment & Leisure

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

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Bronze Cannes Lions
STATION WITH A VIEW

Transit

STATION WITH A VIEW

SKODA, ROSAPARK

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Bronze Cannes Lions
WINK

Traditional Illustration

WINK

INNOCENCE EN DANGER, ROSAPARK

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Shortlisted Cannes Lions
WAVE

Use of Promotional Events & Stunts

WAVE

DECATHLON, ROSAPARK

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Shortlisted Cannes Lions
CHANGE THE BEEP

Use of Promotional Stunts and Live Advertising

CHANGE THE BEEP

MONOPRIX, ROSAPARK

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Shortlisted Cannes Lions
LABEL OF LOVE

Script

LABEL OF LOVE

MONOPRIX, ROSAPARK

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Shortlisted Cannes Lions
WAVE

Targeted Ambient Media: Small Scale

WAVE

DECATHLON, ROSAPARK

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Shortlisted Cannes Lions
LABEL OF LOVE

Single Country Creative Effectiveness

LABEL OF LOVE

MONOPRIX, ROSAPARK

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Shortlisted Cannes Lions
EAT YOUR RUN

Durable Consumer Goods

EAT YOUR RUN

DECATHLON, ROSAPARK

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Shortlisted Cannes Lions
SOUNDS OF THE CITY

Use of Outdoor

SOUNDS OF THE CITY

THALYS TRAIN NETWORK, ROSAPARK

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