Print and Publishing > Print: Sectors

WHALE

DRAFTLINE , Bogota / ABINBEV / 2020

CampaignCampaignLayout(opens in a new tab)
Digital Proof JPG
1 of 0 items

Overview

Credits

OVERVIEW

Cultural / Context information for the jury

There is a war under the ocean. Our natural paradises are in danger because of our plastic usage. Plastic that ends up in the sea and becomes a lethal weapon that harms millions of marine animals every year.

In order to make people more conscious, we are showing them this problem by turning waste into bullets and inviting them to make peace with the ecosystem by joining Corona’s beach clean-ups.

Translation. Provide a full English translation of any text.

LET'S MAKE PEACE WITH THE OCEAN

We are collecting thousands of tons of plastic from beaches around the world

to save the species from the war that's beneath us.

Join us at Corona.com

More Entries from Food & Drink in Print and Publishing

24 items

Grand Prix Cannes Lions
COURAGE IS BEAUTIFUL

Corporate Purpose & Social Responsibility

COURAGE IS BEAUTIFUL

DOVE, OGILVY

(opens in a new tab)

More Entries from DRAFTLINE

18 items

Grand Prix Cannes Lions
TIENDA CERCA

Retail & Customer Promotions

TIENDA CERCA

ABINBEV, DRAFTLINE

(opens in a new tab)