Cannes Lions

Another Mountain

DENTSU, Tokyo / YOSHIDA HIDEO MEMORIAL FOUNDATION / 2016

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Film
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Case Film
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Digital Proof JPG
Supporting Images
Supporting Images
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Overview

Entries

Credits

OVERVIEW

Description

Ideas have the power to change the way we see the world. We presented these ideas in the form of mountains.

Execution

Ideas have the power to change the way we see the world. We presented these ideas in the form of mountains. These mountains are innovative yet diverse, forming various sceneries around the world. Creatives constantly set out to conquer this challenging terrain, but when they reach the top, what they find is yet another mountain standing over them.

The theme of the exhibition is Another Mountain that creatives keep pursuing. We designed the entire exhibition from the promotional items to the space.

Outcome

Ideas have the power to change the way we see the world. We presented these ideas in the form of mountains. These mountains are innovative yet diverse, forming various sceneries around the world. Creatives constantly set out to conquer this challenging terrain, but when they reach the top, what they find is yet another mountain standing over them.

The theme of the exhibition is Another Mountain that creatives keep pursuing. We designed the entire exhibition from the promotional items to the space.

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