Cannes Lions
I&S BBDO, Tokyo / NEXT / 2015
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JAPANESE IS CRAZY! JAPANESE COMMUTING TIME IS SO LONG IN THE WORLD. JAPANESE IS KNOWN AS HARD WORKER HAVE BEEN TIRED WITH WORK, GOT EVEN MORE TIRED WITH RETURNING HOME. SO COMMUTER TRAINS ARE CROWDED BY INEMURI(=FALLING ASLEEP) PEOPLE IN JAPAN. AGAINST THAT BACKGROUND, HOME’S, THE LARGEST REAL ESTATE INFORMATION WEBSITE IN JAPAN, HAVE PUBLISHED A SHORT FILM "DREMAER" ON WEB FOR PEOPLE ARE AFFLICTED BY FATIGUE FROM COMMUTING WITH THE HOPE OF FINDING A GREAT PLACE TO LIVE NEAR THEM.
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