Cannes Lions
DDB RELASJON, Oslo / ESSO / 2005
Overview
Entries
Credits
Description
We invited the very best customers to a visit on an oilrig so they could see for themselves where the oil they buy comes from.A travelbag for suits was delivered directly to their homes. Inside was an overall (similar to the ones they use at the rig).NB: In Norwegian we use the same word for suit and overall = dress.
Outcome
100% response.
Similar Campaigns
12 items