Through our design, we express the joy of OSMO stamping and the proliferation of stamp culture.

The visual identity was inspired by the characteristic shape and colors (square shape, vivid color tones) of the product itself.

Based on the product features (square shape, vivid color tones), a certain pattern was developed for the visual identity, which was applied to all communication tools. It expresses the pleasure of combining design materials and excitement of being able to create a unique, one-off stamp that can't be found anywhere else on earth.

After an OSMO machine was installed at one Shachihata outlet, many people enjoyed creating stamps to the extent that long queues formed.