Eurobest
THJNK, Berlin / AUDI / 2016
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BRIEF: to develop a spot to promote the Audi Approved :plus five-year warranty.
Our insight: with a five-year warranty, you can be much more relaxed about driving, because you don’t have to worry about unexpected repair costs.
In the TV spot, we depicted the feeling of “More relaxed driving” using powerful, expressive metaphors.
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