Cannes Lions

SUPERPORK

BBDO CHILE, Santiago / AGROSUPER / 2004

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The spot shows Noah, from Noah's Ark, preparing for the flood. Rain begins and Noah shuts the ark, though other animals are still outside. His wife asks if they forgot anything and he happily looks at this den of pigs and says, "Nothing". Super Pork. You'll forget about other meats.

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