Cannes Lions
AGENCE .V., Saint-Ouen / VOLKSWAGEN / 2006
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Description
A man is looking down on the engine of his car, he is preparing to sell it. He seems to hesitate between two identical screwdrivers. When he finaly takes his decision, he clumsily knocks on the motor and looses the screwdriver in the engine. Acting as if there was nothing, he closes the hood. A super appears:"Not everybody is a used car expert", followed by the Volkswagen logo.
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