Cannes Lions

WE ARE TENNIS WEBSITE

R/GA, London / BNP PARIBAS / 2011

Awards:

1 Silver Cannes Lions
Presentation Image
Film

Overview

Entries

Credits

Overview

Execution

We created We Are Tennis, a site that covers every aspect of the game. Fans get the latest news, from Roger to Venus to the next Open. Coverage at all levels of play: juniors, amateurs, charity events, and the senior tour. Live scores and the most recent match results are posted in real time along with what fans are tweeting. Fans also vote on their pick for the top tennis players, along with dynamic tweets pulled into the site.

Outcome

We Are Tennis has become the authoritative source for everything happening in tennis.

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