Film > Product & Service
OGILVY PERU, Lima / ENGLISH LANGUAGE INSTITUTE: ENGLISH EXCELLENCE / 2011
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Synopsis
In Peru 87% of the population doesn’t speak english, but this skill is needed in work or Studies. This fact is more evidente at the movies, because the vast majority of films are English sponken and are proyected with Spanish subtitles, but in the reading people lose parts of the movie.At the movie Heather, after a minute of the beginning of the movie, we made the subtitles move slowly from its normal position and move to the right, in relation with the screen image. Slowly, the subtitles move around the screen, until they finally move out of the screen and are projected on the wall at the side.The subtitles, that are still translating the movie dialog normally, move around the theather walls until they are proyected on the roof. They change again but now the following phrase is proyected:Why aren´t you watching the movie?Learn English. English Excellent.English Language Institute.
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