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ROOM

INNOCEAN WORLDWIDE AMERICAS, Huntington Beach / HYUNDAI / 2010

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Set to the classic song “16 Going On 17”, the camera slowly pans around the appalling bedroom of a 16-year-old. The walls are covered in graffitied posters. The floor is littered in clothes, skateboards, and discarded food containers. There isn’t a square inch of clean anywhere, as the camera continues past the teenager sleeping in his bed. It’s daytime outside. VO: This year, 3 million young adults out there will get their drivers’ license…better get yourself a safe car. Cut to the Hyundai Sonata. Super: Top Safety Pick.

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