Film Craft > Production

AWAKEN COLOUR

OPPO, Shenzhen / OPPO / 2021

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Demo Film
Film
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Overview

Credits

OVERVIEW

Write a short summary of what happens in the film.

It's a futuristic story about the desire of human exploration of new worlds to find new life. As they explore one such desolate planet, our protagonist witnesses colourful meteors falling which crashes nearby. She and her colleagues venture to the crash site and with the help of the powerful FINDX3 phone they examine the mysterious rock and eventually unlocks a power within the rock to bring back life and colour to the world.

Cultural / Context information for the jury

The brand OPPO is known for their positive outlook and attitude in all the work they produce around the world. For this project we also had to stay true to these principles especially during these tough times and give people a hope for the future.

Tell the jury about the production design / art direction.

This kind of ambitious film has never been done before by OPPO, especially for a product launch, but the internal creative team was a fan of science fiction. They collected references from films including Interstellar, The Martian and Prometheus, worked closely with the director to faithfully reproduce the vision they set out.

Every small detail and colour from the design of the suit, the space-craft, robot walker, the lab and even UI all pays homage to the unique phone design of the OPPO FINDX3.

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