The Part-Time Scientists share this pioneering spirit. They are a

private team of engineers and together with Audi, they are going

on a mission to leave the earth and put technology and pioneering

spirit to the ultimate test.

The rover was designed in the Audi Design

Center, equipped with technologies like quattro, e-tron, ultra

lightweight and tested in Audi facilities. On a digital content hub,

users can experience every step of the mission in constant updates.

This showed pioneering spirit in a completely new dimension.

The launch of the mission lies in the future – but already today it

inspires people all over the globe. Over 54 million media contacts

generated, a PR value of 8.5 million and 39 Audi markets involved

are figures that speak for themselves. Even at Super Bowl 50, the

mission’s spirit found its echo in the commercial break.

The countdown to the ultimate proof of Vorsprung durch Technik

has started.

Audi has always taken new paths – in technology and communication. Now it’s time to take it to the next level and put technology and pioneering spirit to the ultimate test: the Mission to the Moon. Together with a private team of engineers, Audi is building the Audi lunar quattro, the first Audi ever to be driving across the moon. On a digital content hub, users can experience every step of the mission and the designing and testing process of the rover in updates, films, articles and interviews. Vorsprung durch Technik and pioneering spirit in a new dimension.

Audi supports the Part-Time Scientists on the Mission to the Moon.

Together, they are developing the Audi lunar quattro and making it

ready for the moon.

Reaching the impossible – this is what turns humans into pioneers.

And stories into history. Audi has always taken new paths – 

in technology and communication. Always driven by pioneering spirit.