Media > Insights & Media Strategy

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LEW'LARA\TBWA, Sao Paulo / PAGUE MENOS / 2024

Awards:

Silver Cannes Lions
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Overview

Credits

More Entries from Audience Insights in Media

24 items

Grand Prix Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Gold Cannes Lions
CLEAN SPONSORSHIP

Consumer Goods

CLEAN SPONSORSHIP

CONSUL, DM9

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Gold Cannes Lions
NO AD

Healthcare

NO AD

PAGUE MENOS, LEW'LARA\TBWA

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Gold Cannes Lions
THE BIG SHAKE UP

Use of Screens & Audio Visual Platforms

THE BIG SHAKE UP

AKTION DEUTSCHLAND HILFT (ALLIANCE OF GERMAN AID ORGANISATIONS), HAVAS

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Gold Cannes Lions
IF YOU'RE INTO IT, IT'S IN THE V&A

Small-Scale Media

IF YOU'RE INTO IT, IT'S IN THE V&A

V&A, adam&eveDDB

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Gold Cannes Lions
THE UNNOTICEABLE WHOPPER

Use of Social Platforms

THE UNNOTICEABLE WHOPPER

BURGER KING, BUZZMAN

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Gold Cannes Lions
MICHAEL CERAVE

Innovative Use of Influencers/Creators

MICHAEL CERAVE

CERAVE, OGILVY PR

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Gold Cannes Lions
INFLATION COOKBOOK

Data Integration

INFLATION COOKBOOK

SKIPTHEDISHES, DENTSU CREATIVE

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Gold Cannes Lions
SIGHTWALKS

Corporate Purpose & Social Responsibility

SIGHTWALKS

SOL CEMENT, CIRCUS GREY

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Gold Cannes Lions
BANNED BOOK CLUB

Market Disruption

BANNED BOOK CLUB

DIGITAL PUBLIC LIBRARY OF AMERICA, FCB CHICAGO

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Gold Cannes Lions
ANIMAL ALERTS

Use of Data & Analytics

ANIMAL ALERTS

PETPACE, MEDIAPLUS GERMANY

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Silver Cannes Lions
LIVE INSURANCE BY MAPFRE

Consumer Services/Business to Business

LIVE INSURANCE BY MAPFRE

MAPFRE, MAPFRE

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Silver Cannes Lions
THE BIG SHAKE UP

Not-for-Profit / Charity / Government

THE BIG SHAKE UP

AKTION DEUTSCHLAND HILFT (ALLIANCE OF GERMAN AID ORGANISATIONS), HAVAS

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Silver Cannes Lions
RENT YOUR SUNSET

Large-Scale Media

RENT YOUR SUNSET

CORONA, FAHRENHEIT DDB

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Silver Cannes Lions
THE NAME CONFUSION

Use of Events & Stunts

THE NAME CONFUSION

THE FIGHT AGAINST ALZHEIMER’S ASSOCIATION, REPUBLICA HAVAS

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Silver Cannes Lions
SEE MY NAME

Use of Events & Stunts

SEE MY NAME

MOLSON™, RETHINK

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Silver Cannes Lions
OUT-OF-HOME MATCHES

Use of Events & Stunts

OUT-OF-HOME MATCHES

HEINEKEN, LEPUB

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Silver Cannes Lions
E-POLICE STATION

Use of Digital Platforms

E-POLICE STATION

WONDER WOMEN TECH, ALMAPBBDO

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Silver Cannes Lions
BANNED BOOK CLUB

Use of Mobile

BANNED BOOK CLUB

DIGITAL PUBLIC LIBRARY OF AMERICA, FCB CHICAGO

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Silver Cannes Lions
LAY'S CHIP CAM

Innovative Use of Influencers/Creators

LAY'S CHIP CAM

PEPSICO PURCHASE, SLAP GLOBAL

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Silver Cannes Lions
NO AD

Audience Insights

NO AD

PAGUE MENOS, LEW'LARA\TBWA

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Silver Cannes Lions
HANDSHAKE HUNT

Use of Brand or Product Integration into a Programme or Platform

HANDSHAKE HUNT

MERCADO LIBRE, GUT

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Silver Cannes Lions
IF YOU'RE INTO IT, IT'S IN THE V&A

Local Brand

IF YOU'RE INTO IT, IT'S IN THE V&A

V&A, adam&eveDDB

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Silver Cannes Lions
THIS IS AN IKEA STORE

Single-Market Campaign

THIS IS AN IKEA STORE

IKEA, OGILVY

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More Entries from LEW'LARA\TBWA

24 items

Gold Cannes Lions
NO AD

Healthcare

NO AD

PAGUE MENOS, LEW'LARA\TBWA

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Gold Cannes Lions
BE THE NEWS

Best Use of Newspapers

BE THE NEWS

NISSAN, LEW'LARA\TBWA

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Gold Cannes Lions
TUNIC

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

TUNIC

SAVE THE CHILDREN, LEW'LARA\TBWA

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Gold Cannes Lions
SWEATER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

SWEATER

SAVE THE CHILDREN, LEW'LARA\TBWA

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Gold Cannes Lions
PULLOVER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

PULLOVER

SAVE THE CHILDREN, LEW'LARA\TBWA

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Gold Cannes Lions
BLUE DRESS

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

BLUE DRESS

SAVE THE CHILDREN, LEW'LARA\TBWA

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Gold Cannes Lions
B&W DRESS

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

B&W DRESS

SAVE THE CHILDREN, LEW'LARA\TBWA

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Gold Cannes Lions
DIAL

Best Use of Radio as a Medium

DIAL

CULTURA INGLESA, LEW'LARA\TBWA

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Gold Cannes Lions
HYDRANT

Consumer Products: Cars & Automotives

HYDRANT

NISSAN, LEW'LARA\TBWA

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Gold Cannes Lions
COW

Consumer Products: Cars & Automotives

COW

NISSAN, LEW'LARA\TBWA

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Gold Cannes Lions
POLE

Consumer Products: Cars & Automotives

POLE

NISSAN, LEW'LARA\TBWA

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Silver Cannes Lions
FLANNEL

Best Use of Newspapers

FLANNEL

COSAN LUBRIFICANTES, LEW'LARA\TBWA

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Silver Cannes Lions
#BRAILLEBRICKSFORALL

Product Innovation

#BRAILLEBRICKSFORALL

DORINA NOWILL, LEW'LARA\TBWA

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Silver Cannes Lions
BOOKS VIRADA SUSTENTAVEL

Publications & Business Communications

BOOKS VIRADA SUSTENTAVEL

VIRADA SUSTENTAVEL, LEW'LARA\TBWA

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Silver Cannes Lions
BRAILLE BRICKS

Charities & Non-profit

BRAILLE BRICKS

DORINA NOWILL, LEW'LARA\TBWA

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Silver Cannes Lions
JACQUES

Public Awareness Messages

JACQUES

DONATE YOUR GARBAGE NGO, LEW'LARA\TBWA

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Silver Cannes Lions
TUNIC

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

TUNIC

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Silver Cannes Lions
SWEATER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

SWEATER

SAVE THE CHILDREN, LEW'LARA\TBWA

(opens in a new tab)
Silver Cannes Lions
PULLOVER

Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public awareness messages

PULLOVER

SAVE THE CHILDREN, LEW'LARA\TBWA

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Silver Cannes Lions
NO AD

Audience Insights

NO AD

PAGUE MENOS, LEW'LARA\TBWA

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Silver Cannes Lions
NISSAN'S FOLLOW THE BALL

Standard Sites

NISSAN'S FOLLOW THE BALL

NISSAN, LEW'LARA\TBWA

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Silver Cannes Lions
NISSAN'S FOLLOW THE BALL

Technology

NISSAN'S FOLLOW THE BALL

NISSAN, LEW'LARA\TBWA

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Silver Cannes Lions
BRAILLE BRICKS

Healthcare & Pharmacy

BRAILLE BRICKS

DORINA NOWILL, LEW'LARA\TBWA

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Bronze Cannes Lions
FRONT PAGE PACK

Food & Drinks

FRONT PAGE PACK

CIA CACIQUE DE CAFE SOLUVEL, LEW'LARA\TBWA

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