Mobile > Social

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

DDB GROUP GERMANY, Berlin / PINK RIBBON GERMANY / 2016

Awards:

Bronze Cannes Lions
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Supporting Images
Case Film
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Overview

Credits

More Entries from Content for User Engagement in Mobile

24 items

Grand Prix Cannes Lions
NYT VR

Apps as Part of a Campaign

NYT VR

GE-DAKO, T BRAND STUDIO

(opens in a new tab)
Gold Cannes Lions
#COMEONIN

Activation by Location

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

(opens in a new tab)
Gold Cannes Lions
SAMSUNG BLIND CAP

Activation by Proximity

SAMSUNG BLIND CAP

SAMSUNG, CHEIL SPAIN

(opens in a new tab)
Gold Cannes Lions
SHOP WITH THE FORCE

Websites as Part of a Campaign

SHOP WITH THE FORCE

STANCE, ZAMBEZI

(opens in a new tab)
Gold Cannes Lions
STRAIGHT OUTTA

Social Trends

STRAIGHT OUTTA

BEATS BY DRE, HUSTLE

(opens in a new tab)
Gold Cannes Lions
HASHTAGS FOR LIFE.

Social Purpose

HASHTAGS FOR LIFE.

PERUVIAN RED CROSS, McCANN LIMA

(opens in a new tab)
Gold Cannes Lions
MANBOOBS

Social Purpose

MANBOOBS

MACMA, DAVID

(opens in a new tab)
Gold Cannes Lions
THE SWEDISH NUMBER

Integrated Campaign

THE SWEDISH NUMBER

SWEDISH TOURIST ASSOCIATION, INGO

(opens in a new tab)
Gold Cannes Lions
WHATSGERMAN

Messaging Campaign

WHATSGERMAN

PLAN.NET GROUP, SERVICEPLAN

(opens in a new tab)
Silver Cannes Lions
THE TRAFFIC GAAYE

Activation by Location

THE TRAFFIC GAAYE

VIDEOCON, Y&R

(opens in a new tab)
Silver Cannes Lions
AYRTON SENNA: THE HEART OF BRAZIL

Augmented Mobile Experience

AYRTON SENNA: THE HEART OF BRAZIL

INSTITUTO AYRTON SENNA, J. WALTER THOMPSON BRAZIL

(opens in a new tab)
Silver Cannes Lions
DREAMS OF DALÍ

Virtual Reality Experience

DREAMS OF DALÍ

THE DALI MUSEUM, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)
Silver Cannes Lions
LIGHTSABER ESCAPE: A CHROME EXPERIMENT

Networked / Connected Mobile Technology

LIGHTSABER ESCAPE: A CHROME EXPERIMENT

DISNEY, 72ANDSUNNY

(opens in a new tab)
Silver Cannes Lions
AMATEUR REPLAY

Connected Devices

AMATEUR REPLAY

ALLIANZ, OGILVY & MATHER SINGAPORE

(opens in a new tab)
Silver Cannes Lions
BABOLAT POP

Wearable Technology

BABOLAT POP

BABOLAT, OGILVYONE

(opens in a new tab)
Silver Cannes Lions
SIZZL

Apps as Part of a Campaign

SIZZL

OSCAR MAYER, 360i

(opens in a new tab)
Silver Cannes Lions
SONGS OF VIOLENCE

Accessibility, Charity & Non-profit

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

(opens in a new tab)
Silver Cannes Lions
#RACEYOURHEARTOUT

Connected Experience Games

#RACEYOURHEARTOUT

ACURA, IGNITION A RAZORFISH COMPANY

(opens in a new tab)
Silver Cannes Lions
#COMEONIN

Content for User Engagement

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

(opens in a new tab)
Silver Cannes Lions
TACO EMOJI ENGINE

Content for User Engagement

TACO EMOJI ENGINE

TACO BELL, DEUTSCH LA

(opens in a new tab)
Silver Cannes Lions
UNCRUSHABLE

Response / Real-time Activity

UNCRUSHABLE

M.J. BALE, WHYBIN\TBWA GROUP SYDNEY

(opens in a new tab)
Silver Cannes Lions
#LIVEINTHEMOVIES

Response / Real-time Activity

#LIVEINTHEMOVIES

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
#COMEONIN

Co-Creation & User Generated Content

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

(opens in a new tab)
Silver Cannes Lions
DONATE THE BARS

Co-Creation & User Generated Content

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

(opens in a new tab)

More Entries from DDB GROUP GERMANY

24 items

Gold Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Public Health & Safety, Public Sector & Awareness Messages

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Gold Cannes Lions
WORDS OF WELCOME

Promotional Item Design

WORDS OF WELCOME

VEREIN FUR BERLINER STADTMISSION, DDB GROUP GERMANY

(opens in a new tab)
Gold Cannes Lions
BED

Copywriting

BED

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Gold Cannes Lions
SOFA

Copywriting

SOFA

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Gold Cannes Lions
GRILL

Copywriting

GRILL

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
BED

Home Appliances, Furnishings, Consumer Electronics & Technology

BED

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
SOFA

Home Appliances, Furnishings, Consumer Electronics & Technology

SOFA

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
GRILL

Home Appliances, Furnishings, Consumer Electronics & Technology

GRILL

IKEA, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Use of Social Platforms

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Low Budget Campaign

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Social Purpose

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Silver Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Social Purpose

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
WI FI DOGS

Fiction: Online Series (minimum 3 episodes)

WI FI DOGS

DEUTSCHE TELEKOM, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Public Sector & Awareness Messages

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Public Sector & Awareness Messages

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Use of Social Platforms

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Use of Social Platforms

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
WI FI DOGS

Other Video

WI FI DOGS

DEUTSCHE TELEKOM, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
WORDS OF WELCOME

Other Packaging

WORDS OF WELCOME

VEREIN FUR BERLINER STADTMISSION, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Content for User Engagement

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Influencer / Talent

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Bronze Cannes Lions
CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

Low Budget Campaign

CHECK IT BEFORE IT'S REMOVED: NAKED BREASTS ON FACEBOOK AGAINST BREAST CANCER.

PINK RIBBON GERMANY, DDB GROUP GERMANY

(opens in a new tab)
Shortlisted Cannes Lions
GLITTER BALLOONS

Production Design / Art Direction

GLITTER BALLOONS

SONY, DDB GROUP GERMANY

(opens in a new tab)
Shortlisted Cannes Lions
BED

Home Appliances & Furnishings

BED

IKEA, DDB GROUP GERMANY

(opens in a new tab)