A teenager discovers a fabulous creature and takes a picture of it. When he posts the unique snapshot on social media, it spreads like wildfire and everyone falls in love with the little creature from the forest that soon gets the name “Gnu Gnu”. But the hype also has its downsides: researchers are looking for gnu gnu and a few people start to fear that the creature could be dangerous.

It reveals a clever twist to resolve of the plot, driving home the lesson about a responsibly handling content on social networks and their dissemination - a topic that could not be more relevant today. Smartphones are a central part of teenagers' everyday lives. They enable uncomplicated communication and connect people. Many users experience painfully that not every moment in life is intended for the public. The film draws attention to more responsibility in dealing with self-produced content.

A courageous hero sets out to discover the world. He is tested, confronted with himself and has to make a difficult decision. Matured and grown, he finally returns to his original life and looks forward to a better future“. This image of the emotional hero's journey stood in the very center, when it came to direction. The creature serves as a fantastic emotional catalyst, because everybody first feel sympathy for it, later pity and finally relief. And because the hero does the right thing, the viewer can identify with him. The task was not only to make the film epic, visually stunning and emotional. At the same time it had to remain authentic and close to people that the story feels like a story from real life and not like a fairy tale in the style of Steven Spielberg.