Direct > Direct: Sectors

KETCHUP TO THE RESCUE

OGILVY GERMANY, Frankfurt / CURTICE BROTHERS / 2022

Awards:

Bronze Cannes Lions
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Overview

Credits

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24 items

Grand Prix Cannes Lions
LESS TALK, MORE BITCOIN

Use of Broadcast

LESS TALK, MORE BITCOIN

COINBASE, ACCENTURE SONG

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Gold Cannes Lions
INVALUABLE FOOD

Travel / Leisure

INVALUABLE FOOD

MADRID FUSION, LEO BURNETT

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Gold Cannes Lions
SHAH RUKH KHAN-MY-AD

Data-driven Targeting

SHAH RUKH KHAN-MY-AD

CADBURY CELEBRATIONS , OGILVY

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Gold Cannes Lions
APOLOGIZE THE RAINBOW

Launch / Re-launch

APOLOGIZE THE RAINBOW

SKITTLES, DDB

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Gold Cannes Lions
APOLOGIZE THE RAINBOW

Personalised Campaigns

APOLOGIZE THE RAINBOW

SKITTLES, DDB

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Gold Cannes Lions
THE ELECTIONS EDITION

Local Brand

THE ELECTIONS EDITION

ANNAHAR NEWSPAPER, IMPACT BBDO

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Gold Cannes Lions
THE NOMINATE ME SELFIE

Cultural Insight

THE NOMINATE ME SELFIE

POLITICAL SHAKTI + THE TIMES OF INDIA, FCB INDIA

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Gold Cannes Lions
CIRKULÄR

Market Disruption

CIRKULÄR

IKEA, HJALTELIN STAHL, PART OF ACCENTURE SONG

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Silver Cannes Lions
CIRKULÄR

Retail

CIRKULÄR

IKEA, HJALTELIN STAHL, PART OF ACCENTURE SONG

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Silver Cannes Lions
THE ELECTIONS EDITION

Media / Entertainment

THE ELECTIONS EDITION

ANNAHAR NEWSPAPER, IMPACT BBDO

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Silver Cannes Lions
CHICKENSTOCK

Consumer Services / Business to Business

CHICKENSTOCK

KFC, TBWA\RAAD

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Silver Cannes Lions
THE INHERITANCE PASS

Not-for-profit / Charity / Government

THE INHERITANCE PASS

YELLOWSTONE FOREVER, HAVAS

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Silver Cannes Lions
THE REFUGEE JATOBA

Not-for-profit / Charity / Government

THE REFUGEE JATOBA

INSTITUTIONAL, AFRICA DDB

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Silver Cannes Lions
DREAM DROP

Use of Ambient Media: Small Scale

DREAM DROP

ONTARIO LOTTERY AND GAMING CORPORATION, FCB

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Silver Cannes Lions
THE FOAMY HAIRCUT

Use of Broadcast

THE FOAMY HAIRCUT

BRAHMA BEER, AFRICA DDB

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Silver Cannes Lions
FNAC - UNRECCOMENDED BY ALGORITHM

Data-driven Targeting

FNAC - UNRECCOMENDED BY ALGORITHM

FNAC, PUBLICIS CONSEIL

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Silver Cannes Lions
HEINZ HIDDEN SPOTS

Gaming

HEINZ HIDDEN SPOTS

THE KRAFT HEINZ CO, GUT

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Silver Cannes Lions
BURGER GLITCH

Gaming

BURGER GLITCH

BURGER KING, DAVID

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Silver Cannes Lions
BEYOND BINARY CODE

Use of Digital Platforms

BEYOND BINARY CODE

SPARK, COLENSO BBDO

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Silver Cannes Lions
BOYCOTT ADS

Use of Social Platforms

BOYCOTT ADS

HEINEKEN, PUBLICIS ITALY

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Silver Cannes Lions
HELLO LITERALLY EVERYONE

Copywriting

HELLO LITERALLY EVERYONE

TWITTER, TWITTER

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Silver Cannes Lions
SCRATCHBOARDS

Art Direction / Design

SCRATCHBOARDS

ACTIVISION, DAVID

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Silver Cannes Lions
LOS SANTOS +3°C

Experience Design

LOS SANTOS +3°C

GREENPEACE, VMLY&R

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Silver Cannes Lions
REJECTED ALES

Launch / Re-launch

REJECTED ALES

MATILDA BAY, HOWATSON + COMPANY

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24 items

Gold Cannes Lions
RABBIT RACE

Use of Branded Content & Sponsorship

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Gold Cannes Lions
DONATE A MEAL

Charities, Public Health & Safety, Public Awareness Messages

DONATE A MEAL

DUESSELDORFER TAFEL E.V., OGILVY GERMANY

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Gold Cannes Lions
RABBIT RACE

Integrated Campaign led by Content Platform

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Gold Cannes Lions
HUMILIATION

Illustration

HUMILIATION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
TORTURE

Illustration

TORTURE

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
ISOLATION

Illustration

ISOLATION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
VOICELESSNESS

Illustration

VOICELESSNESS

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
RABBIT RACE

Creative Effectiveness

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY

Travel / Leisure

NO NEED TO FLY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
WAITING. FOR SEVEN YEARS.

Charity and Not for Profit

WAITING. FOR SEVEN YEARS.

FOUNDATION FOR LIFE FOR ORGAN DONATION, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY - AROUND THE WORLD IN GERMANY

Data Integration

NO NEED TO FLY - AROUND THE WORLD IN GERMANY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
EXPLOSION

Charities & Non-profit

EXPLOSION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
SOLDIERS

Charities & Non-profit

SOLDIERS

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
THE TEAR-OPEN-MAILING FOR "MEIN KAMPF - AGAINST RACISM"

Dimensional Mailing

THE TEAR-OPEN-MAILING FOR "MEIN KAMPF - AGAINST RACISM"

GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER, OGILVY GERMANY

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Silver Cannes Lions
WAITING. FOR SEVEN YEARS.

Best Use of Live Events and/or Stunts

WAITING. FOR SEVEN YEARS.

FOUNDATION FOR LIFE FOR ORGAN DONATION, OGILVY GERMANY

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Silver Cannes Lions
TOOTHPASTE

Publications & Media

TOOTHPASTE

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
CLEANER

Publications & Media

CLEANER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
BURGER

Publications & Media

BURGER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
BEER

Publications & Media

BEER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
MEIN KAMPF – AGAINST RACISM

Original Print & Publishing: Covers

MEIN KAMPF – AGAINST RACISM

GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY - AROUND THE WORLD IN GERMANY

Targeted Communication

NO NEED TO FLY - AROUND THE WORLD IN GERMANY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
RABBIT RACE

Retail, e-Commerce & Restaurants

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Silver Cannes Lions
MORE REASONS TO ESCAPE

Microfilm

MORE REASONS TO ESCAPE

GERMAN RAIL, OGILVY GERMANY

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Bronze Cannes Lions
KETCHUP TO THE RESCUE

Food & Drink

KETCHUP TO THE RESCUE

CURTICE BROTHERS, OGILVY GERMANY

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