Entertainment > Branded Entertainment

RABBIT RACE

OGILVY GERMANY, Frankfurt / MEDIA MARKT / 2015

Awards:

Gold Cannes Lions
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Overview

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More Entries from Integrated Campaign led by Content Platform in Entertainment

24 items

Gold Cannes Lions
TINNYVISION

Fiction: Online Series (minimum 3 episodes)

TINNYVISION

NZ TRANSPORT AGENCY, CLEMENGER BBDO

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Gold Cannes Lions
THE GUN SHOP

Non-Fiction: Online (15 minutes or under in length)

THE GUN SHOP

STATES UNITED, GREY NEW YORK

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Gold Cannes Lions
THE MARATHON WALKER

Brand or product integration into an existing programme or platform

THE MARATHON WALKER

WATER FOR AFRICA, OGILVY PARIS

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Gold Cannes Lions
COKE THIRST

Brand or product integration into an existing programme or platform

COKE THIRST

COCA-COLA, JWT BRAZIL

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Gold Cannes Lions
805 MILLION NAMES

Brand or product integration into an existing programme or platform

805 MILLION NAMES

UNITED NATIONS WORLD FOOD PROGRAMME, FORSMAN & BODENFORS

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Original User-generated content

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Branded Live experience

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

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Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Branded Live experience

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

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Gold Cannes Lions
HOUSE OF MAMBA

Branded Live experience

HOUSE OF MAMBA

NIKE, AKQA

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Gold Cannes Lions
MADDEN SEASON

Original Use of Music

MADDEN SEASON

EA GAMES, HEAT

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Gold Cannes Lions
3-SECOND COOKING “SHRIMP FRYING CANNON” & “SUPER FRIED DUMPLING”

Original Use of Music

3-SECOND COOKING “SHRIMP FRYING CANNON” & “SUPER FRIED DUMPLING”

TOKYU AGENCY

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Gold Cannes Lions
THE HIV+ ISSUE

Original Printed Content

THE HIV+ ISSUE

VANGARDIST MAGAZINE, SAATCHI & SAATCHI

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Gold Cannes Lions
MAKEUP GENIUS

Original Branded Digital or Social Media

MAKEUP GENIUS

L'OREAL, McCANN PARIS

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Original Branded Digital or Social Media

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
MONTY'S CHRISTMAS

Integrated Campaign led by Content Platform

MONTY'S CHRISTMAS

JOHN LEWIS, ADAM&EVEDDB

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Gold Cannes Lions
RABBIT RACE

Integrated Campaign led by Content Platform

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Silver Cannes Lions
THE ELECTRIC SAGA

Fiction: Online Series (minimum 3 episodes)

THE ELECTRIC SAGA

EDF, HAVAS WORLDWIDE PARIS

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Silver Cannes Lions
STRUCK BY A RAINBOW

Fiction: Online (15 minutes or under in length)

STRUCK BY A RAINBOW

WRIGLEY, BBDO

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Silver Cannes Lions
MORTAL TIMELINE

Fiction: Online (15 minutes or under in length)

MORTAL TIMELINE

INTOUCH INSURANCE, BBDO RUSSIA GROUP

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Silver Cannes Lions
MADDEN SEASON

Fiction: Online (15 minutes or under in length)

MADDEN SEASON

EA GAMES, HUNGRY MAN

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Silver Cannes Lions
THE RETURN OF LASSO

Fiction: Online (15 minutes or under in length)

THE RETURN OF LASSO

NBC, THE BROOKLYN BROTHERS

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Silver Cannes Lions
BARELY LEGAL PAWN

Fiction: Online (15 minutes or under in length)

BARELY LEGAL PAWN

AUDI, PMK*BNC

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Silver Cannes Lions
NINJA HIGH SCHOOL GIRL

Fiction: Online (15 minutes or under in length)

NINJA HIGH SCHOOL GIRL

SUNTORY HOLDINGS LIMITED, HAKUHODO

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Silver Cannes Lions
THE GAME BEFORE THE GAME

Non-Fiction: Online (15 minutes or under in length)

THE GAME BEFORE THE GAME

BEATS BY DRE, R/GA

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More Entries from OGILVY GERMANY

24 items

Gold Cannes Lions
RABBIT RACE

Use of Branded Content & Sponsorship

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Gold Cannes Lions
DONATE A MEAL

Charities, Public Health & Safety, Public Awareness Messages

DONATE A MEAL

DUESSELDORFER TAFEL E.V., OGILVY GERMANY

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Gold Cannes Lions
RABBIT RACE

Integrated Campaign led by Content Platform

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Gold Cannes Lions
HUMILIATION

Illustration

HUMILIATION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
TORTURE

Illustration

TORTURE

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
ISOLATION

Illustration

ISOLATION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Gold Cannes Lions
VOICELESSNESS

Illustration

VOICELESSNESS

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
RABBIT RACE

Creative Effectiveness

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY

Travel / Leisure

NO NEED TO FLY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
WAITING. FOR SEVEN YEARS.

Charity and Not for Profit

WAITING. FOR SEVEN YEARS.

FOUNDATION FOR LIFE FOR ORGAN DONATION, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY - AROUND THE WORLD IN GERMANY

Data Integration

NO NEED TO FLY - AROUND THE WORLD IN GERMANY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
EXPLOSION

Charities & Non-profit

EXPLOSION

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
SOLDIERS

Charities & Non-profit

SOLDIERS

AMNESTY INTERNATIONAL, OGILVY GERMANY

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Silver Cannes Lions
THE TEAR-OPEN-MAILING FOR "MEIN KAMPF - AGAINST RACISM"

Dimensional Mailing

THE TEAR-OPEN-MAILING FOR "MEIN KAMPF - AGAINST RACISM"

GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER, OGILVY GERMANY

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Silver Cannes Lions
WAITING. FOR SEVEN YEARS.

Best Use of Live Events and/or Stunts

WAITING. FOR SEVEN YEARS.

FOUNDATION FOR LIFE FOR ORGAN DONATION, OGILVY GERMANY

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Silver Cannes Lions
TOOTHPASTE

Publications & Media

TOOTHPASTE

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
CLEANER

Publications & Media

CLEANER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
BURGER

Publications & Media

BURGER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
BEER

Publications & Media

BEER

NEWSPAPER MARKETING ASSOCIATION, OGILVY GERMANY

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Silver Cannes Lions
MEIN KAMPF – AGAINST RACISM

Original Print & Publishing: Covers

MEIN KAMPF – AGAINST RACISM

GESICHT ZEIGEN! AN ASSOCIATION ENCOURAGING PEOPLE TO STAND AGAINST RACISM IN GER, OGILVY GERMANY

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Silver Cannes Lions
NO NEED TO FLY - AROUND THE WORLD IN GERMANY

Targeted Communication

NO NEED TO FLY - AROUND THE WORLD IN GERMANY

GERMAN RAIL, OGILVY GERMANY

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Silver Cannes Lions
RABBIT RACE

Retail, e-Commerce & Restaurants

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

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Silver Cannes Lions
MORE REASONS TO ESCAPE

Microfilm

MORE REASONS TO ESCAPE

GERMAN RAIL, OGILVY GERMANY

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Bronze Cannes Lions
KETCHUP TO THE RESCUE

Food & Drink

KETCHUP TO THE RESCUE

CURTICE BROTHERS, OGILVY GERMANY

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