Entertainment > Branded Entertainment

MADDEN SEASON

HEAT, San Francisco / EA GAMES / 2015

Awards:

Gold Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Supporting Content
Case Film
1 of 0 items

Overview

Credits

More Entries from Original Use of Music in Entertainment

24 items

Gold Cannes Lions
TINNYVISION

Fiction: Online Series (minimum 3 episodes)

TINNYVISION

NZ TRANSPORT AGENCY, CLEMENGER BBDO

(opens in a new tab)
Gold Cannes Lions
THE GUN SHOP

Non-Fiction: Online (15 minutes or under in length)

THE GUN SHOP

STATES UNITED, GREY NEW YORK

(opens in a new tab)
Gold Cannes Lions
THE MARATHON WALKER

Brand or product integration into an existing programme or platform

THE MARATHON WALKER

WATER FOR AFRICA, OGILVY PARIS

(opens in a new tab)
Gold Cannes Lions
COKE THIRST

Brand or product integration into an existing programme or platform

COKE THIRST

COCA-COLA, JWT BRAZIL

(opens in a new tab)
Gold Cannes Lions
805 MILLION NAMES

Brand or product integration into an existing programme or platform

805 MILLION NAMES

UNITED NATIONS WORLD FOOD PROGRAMME, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Original User-generated content

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Branded Live experience

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

(opens in a new tab)
Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Branded Live experience

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

(opens in a new tab)
Gold Cannes Lions
HOUSE OF MAMBA

Branded Live experience

HOUSE OF MAMBA

NIKE, AKQA

(opens in a new tab)
Gold Cannes Lions
MADDEN SEASON

Original Use of Music

MADDEN SEASON

EA GAMES, HEAT

(opens in a new tab)
Gold Cannes Lions
3-SECOND COOKING “SHRIMP FRYING CANNON” & “SUPER FRIED DUMPLING”

Original Use of Music

3-SECOND COOKING “SHRIMP FRYING CANNON” & “SUPER FRIED DUMPLING”

TOKYU AGENCY

(opens in a new tab)
Gold Cannes Lions
THE HIV+ ISSUE

Original Printed Content

THE HIV+ ISSUE

VANGARDIST MAGAZINE, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
MAKEUP GENIUS

Original Branded Digital or Social Media

MAKEUP GENIUS

L'OREAL, McCANN PARIS

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Original Branded Digital or Social Media

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
MONTY'S CHRISTMAS

Integrated Campaign led by Content Platform

MONTY'S CHRISTMAS

JOHN LEWIS, ADAM&EVEDDB

(opens in a new tab)
Gold Cannes Lions
RABBIT RACE

Integrated Campaign led by Content Platform

RABBIT RACE

MEDIA MARKT, OGILVY GERMANY

(opens in a new tab)
Silver Cannes Lions
THE ELECTRIC SAGA

Fiction: Online Series (minimum 3 episodes)

THE ELECTRIC SAGA

EDF, HAVAS WORLDWIDE PARIS

(opens in a new tab)
Silver Cannes Lions
STRUCK BY A RAINBOW

Fiction: Online (15 minutes or under in length)

STRUCK BY A RAINBOW

WRIGLEY, BBDO

(opens in a new tab)
Silver Cannes Lions
MORTAL TIMELINE

Fiction: Online (15 minutes or under in length)

MORTAL TIMELINE

INTOUCH INSURANCE, BBDO RUSSIA GROUP

(opens in a new tab)
Silver Cannes Lions
MADDEN SEASON

Fiction: Online (15 minutes or under in length)

MADDEN SEASON

EA GAMES, HUNGRY MAN

(opens in a new tab)
Silver Cannes Lions
THE RETURN OF LASSO

Fiction: Online (15 minutes or under in length)

THE RETURN OF LASSO

NBC, THE BROOKLYN BROTHERS

(opens in a new tab)
Silver Cannes Lions
BARELY LEGAL PAWN

Fiction: Online (15 minutes or under in length)

BARELY LEGAL PAWN

AUDI, PMK*BNC

(opens in a new tab)
Silver Cannes Lions
NINJA HIGH SCHOOL GIRL

Fiction: Online (15 minutes or under in length)

NINJA HIGH SCHOOL GIRL

SUNTORY HOLDINGS LIMITED, HAKUHODO

(opens in a new tab)
Silver Cannes Lions
THE GAME BEFORE THE GAME

Non-Fiction: Online (15 minutes or under in length)

THE GAME BEFORE THE GAME

BEATS BY DRE, R/GA

(opens in a new tab)

More Entries from HEAT

24 items

Gold Cannes Lions
MADDEN SEASON

Original Use of Music

MADDEN SEASON

EA GAMES, HEAT

(opens in a new tab)
Bronze Cannes Lions
MADDEN NFL 15

Creative Effectiveness

MADDEN NFL 15

EA GAMES, HEAT

(opens in a new tab)
Shortlisted Cannes Lions
MADDEN: THE MOVIE

Online: Fiction 15 minutes or under in Length

MADDEN: THE MOVIE

EA GAMES, HEAT

(opens in a new tab)
Shortlisted Cannes Lions
MADDEN: THE MOVIE

Talent: Sports

MADDEN: THE MOVIE

EA GAMES, HEAT

(opens in a new tab)
Shortlisted Cannes Lions
MADDEN: THE MOVIE

Viral Film

MADDEN: THE MOVIE

EA GAMES, HEAT

(opens in a new tab)
Shortlisted Cannes Lions
MADDEN SEASON

Social Video

MADDEN SEASON

EA GAMES, HEAT

(opens in a new tab)
Shortlisted Cannes Lions
MADDEN NFL 15

Integrated Multi-Platform Campaign (Online & Offline)

MADDEN NFL 15

EA GAMES, HEAT

(opens in a new tab)
MADDEN NFL 15

Titanium and Integrated

MADDEN NFL 15

EA GAMES, HEAT

(opens in a new tab)
SMACK SHACK

Titanium and Integrated

SMACK SHACK

EA GAMES, HEAT

(opens in a new tab)
THE WIN

Titanium and Integrated

THE WIN

EA GAMES, HEAT

(opens in a new tab)
MADDEN NFL 16

Creative Effectiveness

MADDEN NFL 16

EA GAMES, HEAT

(opens in a new tab)
GRAMPS

Direction

GRAMPS

ZYNGA, HEAT

(opens in a new tab)
MADDEN NFL 16

Titanium

MADDEN NFL 16

EA GAMES, HEAT

(opens in a new tab)
LOSER TEARS

Food & Drink

LOSER TEARS

PEPSICO, HEAT

(opens in a new tab)
WIN SAUCE

Food & Drink

WIN SAUCE

PEPSICO, HEAT

(opens in a new tab)
CHANGE IT UP

Consumer Durables

CHANGE IT UP

LEVI STRAUSS, HEAT

(opens in a new tab)
NO PRESSURE ZONE - TIME

Production Design / Art Direction

NO PRESSURE ZONE - TIME

HOTWIRE, HEAT

(opens in a new tab)
NO PRESSURE ZONE - MORE

Production Design / Art Direction

NO PRESSURE ZONE - MORE

HOTWIRE, HEAT

(opens in a new tab)
NO PRESSURE ZONE - MASSAGE

Production Design / Art Direction

NO PRESSURE ZONE - MASSAGE

HOTWIRE, HEAT

(opens in a new tab)
BECOME MORE POWERFUL

Production Design / Art Direction

BECOME MORE POWERFUL

EA GAMES, HEAT

(opens in a new tab)
LOSER TEARS

Production Design / Art Direction

LOSER TEARS

PEPSICO, HEAT

(opens in a new tab)
WIN SAUCE

Production Design / Art Direction

WIN SAUCE

PEPSICO, HEAT

(opens in a new tab)
JOHN HANCOCK RETIREMENT COMMUNITY

Online: Fiction

JOHN HANCOCK RETIREMENT COMMUNITY

JOHN HANCOCK, HEAT

(opens in a new tab)
BECOME MORE POWERFUL

Cinematography

BECOME MORE POWERFUL

EA GAMES, HEAT

(opens in a new tab)