Outdoor > Ambient
DON, Buenos Aires / CEPAS ARGENTINAS / 2014
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Overview
Credits
AmbientExecutionDescription
Omniun wines developed the first detector of uncomfortable silences, a mobile APP activated by QR codes in bars and restaurants, which is more than a simple app, it's a lethal weapon against lack of dialogue.
Consumers were able to download the app through the QR codes located in table tents, and to start using the Omnium Conversation Trigger during dates with ladies.
Each time an uncomfortable silence the Omnium Conversation Trigger was activated offering practical solutions to bring up a conversation.
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