Entertainment Lions For Music > Music Content

QUEENS

ICONOCLAST, Paris / THE BLAZE / 2019

Awards:

Shortlisted Cannes Lions
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Film

Overview

Credits

Overview

Why is this work relevant for Entertainment Lions for Music?

Queen's is a powerful and emotional work portraying youth and a sense humanity with a strong and captive visual language.

Background

As in many of their videos The Blaze is speaking about culture. They aim to be true and honest in their videos. Before shooting “Queens" they were making a lot of research as well as spending time in the video’s location.

Describe the creative idea

The video starts at the funeral of a young woman, via flashbacks from her life a history of friendship is told.

Describe the strategy

Queens is the fourth music video of The Blaze's debut album "Dancehall" which came out on 07 September 2018.

Describe the execution

Queen's was shot in the southwest of France during four days in June 2018.

Describe the outcome

Queens has reached more than three million views on Youtube.

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