Brand Experience and Activation > Excellence in Brand Experience

SAVE OUR SPECIES

BETC, Paris / LACOSTE / 2018

Awards:

Gold Cannes Lions
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Overview

Credits

More Entries from Launch / Re-launch in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
TODAY AT APPLE

Customer Retail / In-store Experience

TODAY AT APPLE

APPLE, APPLE

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Gold Cannes Lions
EXCLUSIVE THE RAINBOW

Food & Drink

EXCLUSIVE THE RAINBOW

MARS, DDB CHICAGO

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Gold Cannes Lions
SCARY CLOWN NIGHT

Retail

SCARY CLOWN NIGHT

BURGER KING, LOLA MULLENLOWE

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Gold Cannes Lions
BLACK SUPERMARKET

Retail

BLACK SUPERMARKET

CARREFOUR, CARREFOUR

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Gold Cannes Lions
UNIVERSAL LOVE

Leisure

UNIVERSAL LOVE

MGM RESORTS INTERNATIONAL, McCANN NEW YORK

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Gold Cannes Lions
A/R JORDAN

Use of AR, VR & Mixed Reality

A/R JORDAN

JORDAN BRAND, R/GA PORTLAND

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Gold Cannes Lions
LIVE LOOPER

Tech-led Brand Experience

LIVE LOOPER

DOWNTOWN RECORDS, BBDO NEW YORK

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Gold Cannes Lions
INTEL DRONE LIGHT SHOW AT THE OLYMPICS

Tech-led Brand Experience

INTEL DRONE LIGHT SHOW AT THE OLYMPICS

INTEL, INTEL CORPORATION

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Gold Cannes Lions
XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL

Retail Promotions & Competitions

XBOX DESIGN LAB ORIGINALS: THE FANCHISE MODEL

MICROSOFT, McCANN LONDON

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Gold Cannes Lions
DEISEL - GO WITH THE FAKE

Brand-owned Experiences

DEISEL - GO WITH THE FAKE

DIESEL, DIESEL

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Gold Cannes Lions
PALAU PLEDGE

Launch / Re-launch

PALAU PLEDGE

PALAU LEGACY PROJECT, HOST/HAVAS

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Gold Cannes Lions
SAVE OUR SPECIES

Launch / Re-launch

SAVE OUR SPECIES

LACOSTE, BETC

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Silver Cannes Lions
VOLVO LIVE REVIEWS

Automotive

VOLVO LIVE REVIEWS

VOLVO, GREY BRAZIL

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Silver Cannes Lions
SAFECAP

Automotive

SAFECAP

FORD, GTB BRASIL

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Silver Cannes Lions
FOOTBALL DECODED

Media / Entertainment

FOOTBALL DECODED

MICROSOFT, McCANN LONDON

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Silver Cannes Lions
SAVE OUR SPECIES

Corporate Social Responsibility (CSR) / Corporate Image

SAVE OUR SPECIES

LACOSTE, BETC

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Silver Cannes Lions
EXCLUSIVE THE RAINBOW

Social Engagement & Integration for Live Experience

EXCLUSIVE THE RAINBOW

MARS, DDB CHICAGO

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Silver Cannes Lions
SHARE A COKE 1,000 NAME CELEBRATION

Social Engagement & Integration for Live Experience

SHARE A COKE 1,000 NAME CELEBRATION

COCA-COLA, FITZCO//McCANN

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Silver Cannes Lions
FIFA 18 MORE THAN A GAME

Social Engagement & Integration for Live Experience

FIFA 18 MORE THAN A GAME

EA GAMES, adam&eveDDB

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Silver Cannes Lions
TO THE LAST TREE STANDING

Social Engagement & Integration for Live Experience

TO THE LAST TREE STANDING

GREENPEACE, OGILVY POLAND

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Silver Cannes Lions
CORRUPTION DETECTOR

Use of Mobile & Devices

CORRUPTION DETECTOR

RECLAME AQUI, GREY BRAZIL

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Silver Cannes Lions
VR VACCINE

Use of AR, VR & Mixed Reality

VR VACCINE

HERMES PARDINI, OGILVY BRASIL

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Silver Cannes Lions
MY LINE

Tech-led Brand Experience

MY LINE

MINISTRY OF COMMUNICATIONS & INFORMATION, MULLENLOWE SSP3

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Silver Cannes Lions
WHOPPER NEUTRALITY

Customer Retail / In-store Experience

WHOPPER NEUTRALITY

BURGER KING, DAVID

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More Entries from BETC

24 items

Grand Prix Cannes Lions
CROCODILE INSIDE

Retail

CROCODILE INSIDE

LACOSTE, BETC

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Gold Cannes Lions
SATOCHI & MONA

Drinks (Alcoholic & Non-Alcoholic)

SATOCHI & MONA

EVIAN, BETC

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Gold Cannes Lions
ANDREAS & GUILLAUME

Drinks (Alcoholic & Non-Alcoholic)

ANDREAS & GUILLAUME

EVIAN, BETC

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Gold Cannes Lions
LISETTE & AMBRE

Drinks (Alcoholic & Non-Alcoholic)

LISETTE & AMBRE

EVIAN, BETC

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Gold Cannes Lions
FRANÇOIS & GUSTAVE

Drinks (Alcoholic & Non-Alcoholic)

FRANÇOIS & GUSTAVE

EVIAN, BETC

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Gold Cannes Lions
FREDERIC & ENZO

Drinks (Alcoholic & Non-Alcoholic)

FREDERIC & ENZO

EVIAN, BETC

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Gold Cannes Lions
AIMEN

Data Storytelling

AIMEN

CANAL, BETC

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Gold Cannes Lions
BUCKET HAT

Retail

BUCKET HAT

LACOSTE, BETC

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Gold Cannes Lions
PINK POLO

Retail

PINK POLO

LACOSTE, BETC

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Gold Cannes Lions
SOCKS AND SANDALS

Retail

SOCKS AND SANDALS

LACOSTE, BETC

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Gold Cannes Lions
LIKE MY ADDICTION

Charities & Non-profit

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Gold Cannes Lions
THE INTERACTIVE FORM

Use of Dgital Marketing

THE INTERACTIVE FORM

CANAL, BETC

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Gold Cannes Lions
SAVE OUR SPECIES

Promotional Item Design

SAVE OUR SPECIES

LACOSTE, BETC

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Gold Cannes Lions
GENDER SWAP

Content Creation & Production

GENDER SWAP

WOMEN IN GAMES, BETC

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Gold Cannes Lions
PAPA

Media / Entertainment

PAPA

CANAL, BETC

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Gold Cannes Lions
THE INTERACTIVE FORM

Acquisitions

THE INTERACTIVE FORM

CANAL, BETC

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Gold Cannes Lions
LIKE MY ADDICTION

Social Community Building / Management

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Gold Cannes Lions
LIKE MY ADDICTION

Use of Social Platforms

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Gold Cannes Lions
SAVE OUR SPECIES

Launch / Re-launch

SAVE OUR SPECIES

LACOSTE, BETC

(opens in a new tab)
Gold Cannes Lions
THE INTERACTIVE FORM

Customer Journey

THE INTERACTIVE FORM

CANAL, BETC

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Gold Cannes Lions
LIKE MY ADDICTION

Social Trends

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Gold Cannes Lions
LIKE MY ADDICTION

Innovative Use of Social or Community

LIKE MY ADDICTION

ADDICT AIDE, BETC

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Silver Cannes Lions
BABY AND ME

Non-Alcoholic Drinks

BABY AND ME

EVIAN, BETC

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Silver Cannes Lions
TIMELESS

Production Design / Art Direction

TIMELESS

LACOSTE, BETC

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