Design > Communication Design

SHAKE OFF

PUBLICIS SHANGHAI, Shanghai / 3M / 2014

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Overview

Credits

OVERVIEW

BriefExplanation

How to make an attention-grabbing visual for print.

ClientBriefOrObjective

To introduce 3M pet hair rollers that effectively removes pet hair from upholstery & furniture.

Implementation

We tend to overlook our beloved pet's hair fall unless we see how intense it is. By showing freeze frame shot of pets with hair flying. We see how significant our product is for our household.

Outcome

There has been a significant brand awareness among the pet lovers community and an increase in sales.

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