Brand Experience and Activation > Use of Promo & Activation

THE REVERSED TRAILER

TRY/APT/POL, Oslo / HARALD MOLLER / 2016

Awards:

Shortlisted Cannes Lions
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Overview

Credits

More Entries from Use of Ambient Media: Large Scale in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
#OPTOUTSIDE

Retail, e-Commerce, Restaurants & Fast Food Chains

#OPTOUTSIDE

REI, VENABLES BELL & PARTNERS

(opens in a new tab)
Gold Cannes Lions
BREWTROLEUM

Food & Drinks

BREWTROLEUM

HEINEKEN, COLENSO BBDO

(opens in a new tab)
Gold Cannes Lions
THE BABY STROLLER TEST-RIDE BY CONTOURS

Durable Consumer Goods

THE BABY STROLLER TEST-RIDE BY CONTOURS

CONTOURS STROLLERS, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
THE REVERSED TRAILER

Cars & Automotive Products & Services

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Gold Cannes Lions
LANDCRUISER EMERGENCY NETWORK

Cars & Automotive Products & Services

LANDCRUISER EMERGENCY NETWORK

TOYOTA, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
VAN GOGH BNB

Travel, Transport & Leisure

VAN GOGH BNB

ART INSTITUTE OF CHICAGO, LEO BURNETT CHICAGO

(opens in a new tab)
Gold Cannes Lions
SLOW DOWN GPS

Financial Products & Services

SLOW DOWN GPS

IF INSURANCE COMPANY, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
THE FIELD TRIP TO MARS

Corporate Image

THE FIELD TRIP TO MARS

LOCKHEED MARTIN, McCANN NEW YORK

(opens in a new tab)
Gold Cannes Lions
MANBOOBS

Public Health & Safety

MANBOOBS

MACMA, DAVID

(opens in a new tab)
Gold Cannes Lions
THE BABY STROLLER TEST-RIDE BY CONTOURS

Guerrilla Marketing & Stunts

THE BABY STROLLER TEST-RIDE BY CONTOURS

CONTOURS STROLLERS, FCB CHICAGO

(opens in a new tab)
Gold Cannes Lions
MCWHOPPER

Guerrilla Marketing & Stunts

MCWHOPPER

BURGER KING, Y&R NZ

(opens in a new tab)
Gold Cannes Lions
VAN GOGH BNB

Use of Exhibitions / Installations

VAN GOGH BNB

ART INSTITUTE OF CHICAGO, LEO BURNETT CHICAGO

(opens in a new tab)
Gold Cannes Lions
THE FIELD TRIP TO MARS

Use of Exhibitions / Installations

THE FIELD TRIP TO MARS

LOCKHEED MARTIN, McCANN NEW YORK

(opens in a new tab)
Gold Cannes Lions
SURVIVAL BILLBOARD

Use of Print or Standard Outdoor

SURVIVAL BILLBOARD

MICROSOFT, McCANN LONDON

(opens in a new tab)
Gold Cannes Lions
SEA HERO QUEST

Use of Mobile

SEA HERO QUEST

DEUTSCHE TELEKOM, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
MANBOOBS

Use of Social Platforms

MANBOOBS

MACMA, DAVID

(opens in a new tab)
Gold Cannes Lions
STRAIGHT OUTTA

Co-Creation & User Generated Content

STRAIGHT OUTTA

BEATS BY DRE, HUSTLE

(opens in a new tab)
Gold Cannes Lions
HOUSE OF CARDS - FU 2016

Response / Real-time Activity

HOUSE OF CARDS - FU 2016

NETFLIX, BBH NEW YORK

(opens in a new tab)
Gold Cannes Lions
#WHOISTHEKING

Response / Real-time Activity

#WHOISTHEKING

BURGER KING, BUZZMAN

(opens in a new tab)
Gold Cannes Lions
BRAINBAND

Use of New Technology

BRAINBAND

SAMSUNG, LEO BURNETT SYDNEY

(opens in a new tab)
Gold Cannes Lions
BREWTROLEUM

Launch / Re-launch

BREWTROLEUM

HEINEKEN, COLENSO BBDO

(opens in a new tab)
Gold Cannes Lions
BREWTROLEUM

Integrated Campaign led by Promo & Activation

BREWTROLEUM

HEINEKEN, COLENSO BBDO

(opens in a new tab)
Gold Cannes Lions
#OPTOUTSIDE

Integrated Campaign led by Promo & Activation

#OPTOUTSIDE

REI, VENABLES BELL & PARTNERS

(opens in a new tab)
Gold Cannes Lions
MCWHOPPER

Integrated Campaign led by Promo & Activation

MCWHOPPER

BURGER KING, Y&R NZ

(opens in a new tab)

More Entries from TRY/APT/POL

24 items

Gold Cannes Lions
THE REVERSED TRAILER

Cars & Automotive Products & Services

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Silver Cannes Lions
THE REVERSED TRAILER

Events & Stunts

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Silver Cannes Lions
THE REVERSED TRAILER

Special Build

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Bronze Cannes Lions
THE REVERSED TRAILER

Cars & Automotive Products & Services

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Shortlisted Cannes Lions
YOUNG AGAIN

Financial Products & Services

YOUNG AGAIN

DNB BANK, TRY/APT/POL

(opens in a new tab)
Shortlisted Cannes Lions
THE GOLD MEDAL SIM CARDS

Commercial Public Services

THE GOLD MEDAL SIM CARDS

TELENOR, TRY/APT/POL

(opens in a new tab)
Shortlisted Cannes Lions
THE REVERSED TRAILER

Use of Ambient Media: Large Scale

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
Shortlisted Cannes Lions
THE LANGUAGE BARRIER

Charities & Appeals

THE LANGUAGE BARRIER

RDE KORS (THE NORWEGIAN RED CROSS), TRY/APT/POL

(opens in a new tab)
Shortlisted Cannes Lions
YOUNG AGAIN

Use of Branded Content created for Digital or Social Media

YOUNG AGAIN

DNB BANK, TRY/APT/POL

(opens in a new tab)
THE ASTRONAUT

Savoury Foods

THE ASTRONAUT

TINE, TRY/APT/POL

(opens in a new tab)
GOODIEBAG

Food & Drinks

GOODIEBAG

SOLO, TRY/APT/POL

(opens in a new tab)
THE GOLD MEDAL SIM CARDS

Titanium

THE GOLD MEDAL SIM CARDS

TELENOR, TRY/APT/POL

(opens in a new tab)
THE DEPARTURE

Direction

THE DEPARTURE

DNB BANK, TRY/APT/POL

(opens in a new tab)
THE GOLD MEDAL SIM CARDS

Integrated Campaign

THE GOLD MEDAL SIM CARDS

TELENOR, TRY/APT/POL

(opens in a new tab)
HOT DOGS

Non-Alcoholic Drinks

HOT DOGS

TINE GROUP, TRY/APT/POL

(opens in a new tab)
CHOCOLATE CAKE

Non-Alcoholic Drinks

CHOCOLATE CAKE

TINE GROUP, TRY/APT/POL

(opens in a new tab)
HI VOLKS

Cars & Automotive Products & Services

HI VOLKS

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
THE REVERSED TRAILER

Production Design / Art Direction

THE REVERSED TRAILER

HARALD MOLLER, TRY/APT/POL

(opens in a new tab)
THE GOLD MEDAL SIM CARDS

Commercial Public Services

THE GOLD MEDAL SIM CARDS

TELENOR, TRY/APT/POL

(opens in a new tab)
THE GOLD MEDAL SIM CARDS

Commercial Public Services

THE GOLD MEDAL SIM CARDS

TELENOR, TRY/APT/POL

(opens in a new tab)
LICK YOUR LIPS

Animation

LICK YOUR LIPS

DJUICE, TRY/APT/POL

(opens in a new tab)
UNABLE TO STOP LAUGHING

Animation

UNABLE TO STOP LAUGHING

DJUICE, TRY/APT/POL

(opens in a new tab)
ALMOST-SNEEZE

Animation

ALMOST-SNEEZE

DJUICE, TRY/APT/POL

(opens in a new tab)
THE PIANO

Retail & e-Commerce

THE PIANO

FINN.NO, TRY/APT/POL

(opens in a new tab)