Direct > Use of Direct Marketing

THE SELF-LESS MIRROR

LEO BURNETT TAIWAN, Taipei / HEINEKEN / 2014

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Overview

Credits

More Entries from Ambient Media: large scale in Direct

24 items

Grand Prix Cannes Lions
MAGIC OF FLYING

Ambient Media: large scale

MAGIC OF FLYING

BRITISH AIRWAYS, OGILVYONE LONDON

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Gold Cannes Lions
ALMOST IDENTICAL

Ambient Media: large scale

ALMOST IDENTICAL

MONDELEZ INTERNATIONAL, DEL CAMPO SAATCHI & SAATCHI

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Gold Cannes Lions
SORRY I SPENT IT ON MYSELF

Ambient Media: small scale

SORRY I SPENT IT ON MYSELF

HARVEY NICHOLS, ADAM&EVEDDB

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Gold Cannes Lions
FIFA 14

Direct response broadcast: TV, radio & infomercials

FIFA 14

MICROSOFT, Y&R COLOMBIA

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Gold Cannes Lions
SWEETIE

Use of Dgital Marketing

SWEETIE

TERRE DES HOMMES, LEMZ

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Gold Cannes Lions
BOB DYLAN LIKE A ROLLING STONE

Use of Dgital Marketing

BOB DYLAN LIKE A ROLLING STONE

SONY, INTERLUDE

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Gold Cannes Lions
SPEAKING EXCHANGE

Use of Other Digital Platforms

SPEAKING EXCHANGE

CNA, DRAFTFCB BRASIL

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Gold Cannes Lions
DEAR FUTURE MOM

Response/Real-Time Activity

DEAR FUTURE MOM

COORDOWN ONLUS, SAATCHI & SAATCHI

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Gold Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Product Launches

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

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Gold Cannes Lions
MILKA LAST SQUARE

Fast Moving Consumer Goods

MILKA LAST SQUARE

MONDELEZ INTERNATIONAL, BUZZMAN

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Gold Cannes Lions
ALMOST IDENTICAL

Fast Moving Consumer Goods

ALMOST IDENTICAL

MONDELEZ INTERNATIONAL, DEL CAMPO SAATCHI & SAATCHI

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Gold Cannes Lions
LIVE TEST SERIES

Cars & Automotive Services

LIVE TEST SERIES

VOLVO, FORSMAN & BODENFORS

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Gold Cannes Lions
SOUND OF HONDA / AYRTON SENNA 1989

Cars & Automotive Services

SOUND OF HONDA / AYRTON SENNA 1989

HONDA, DENTSU

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Gold Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Retail & E-Commerce, including Restaurants

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

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Gold Cannes Lions
VROOM RING BOOM

Corporate Image & Information

VROOM RING BOOM

CLARO, OGILVY GUATEMALA

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Gold Cannes Lions
RAISING VOICES

Charities

RAISING VOICES

COLEGIO LAS LOMAS ORAL, OGILVY & MATHER ARGENTINA

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Gold Cannes Lions
SWEETIE

Charities

SWEETIE

TERRE DES HOMMES, LEMZ

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Gold Cannes Lions
DEAR FUTURE MOM

Public Health & Safety, Public Awareness Messages

DEAR FUTURE MOM

COORDOWN ONLUS, SAATCHI & SAATCHI

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Gold Cannes Lions
WE WERE THERE

Integrated Campaign Led by Direct Marketing

WE WERE THERE

BNP PARIBAS, SID LEE

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Silver Cannes Lions
PENNY THE PIRATE

Dimensional Mailing

PENNY THE PIRATE

LUXOTTICA, SAATCHI & SAATCHI

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Silver Cannes Lions
AUDI TEST DRIVE CUBE

Dimensional Mailing

AUDI TEST DRIVE CUBE

AUDI, PHILIPP UND KEUNTJE

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Silver Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Ambient Media: large scale

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

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Silver Cannes Lions
SHARE MY DABBA

Ambient Media: small scale

SHARE MY DABBA

HAPPY LIFE WELFARE & DABBAWALA FOUNDATION, McCANN WORLDGROUP INDIA

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Silver Cannes Lions
WE WERE THERE

Use of Dgital Marketing

WE WERE THERE

BNP PARIBAS, SID LEE

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Gold Cannes Lions
PAPER ORGANS

Fundraising & Advocacy

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Silver Cannes Lions
PAPER ORGANS

Promotional Item Design

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Silver Cannes Lions
PAPER ORGANS

Social Behaviour & Cultural Insight

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Bronze Cannes Lions
HEAR MY LAST WISH

Not-for-Profit / Charity / Government

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Use of Audio & Radio as a Medium

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Good Health and Well-being

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
THE SELF-LESS MIRROR

Use of Special Events and Stunt/Live Advertising

THE SELF-LESS MIRROR

HEINEKEN, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
THE SELF-LESS MIRROR

Branded Live experience

THE SELF-LESS MIRROR

HEINEKEN, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Non-profit/Foundation-led Education & Awareness

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Non-profit/Foundation-led Education & Awareness

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
PAPER ORGANS

Fundraising & Advocacy

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
PAPER ORGANS

Special Editions & Bespoke Items

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Health Services & Facilities

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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Shortlisted Cannes Lions
HEAR MY LAST WISH

Not-for-Profit / Charity / Government

HEAR MY LAST WISH

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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BITTER?

Savoury Foods

BITTER?

CREATION FOOD CO., LEO BURNETT TAIWAN

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THE SELF-LESS MIRROR

Use of Promotional Stunts and Live Advertising

THE SELF-LESS MIRROR

HEINEKEN, LEO BURNETT TAIWAN

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GREAT AROMA

Savoury Foods

GREAT AROMA

VEDAN ENTERPRISE CORP., LEO BURNETT TAIWAN

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ACCEPTANCE

Direction

ACCEPTANCE

MCDONALD'S, LEO BURNETT TAIWAN

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PAPER ORGANS

Healthcare

PAPER ORGANS

TAIWAN ORGAN SHARING REGISTRY AND PATIENT AUTONOMY PROMOTION CENTER, LEO BURNETT TAIWAN

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THE SELF-LESS MIRROR

Ambient Media: large scale

THE SELF-LESS MIRROR

HEINEKEN, LEO BURNETT TAIWAN

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ACCEPTANCE

Casting

ACCEPTANCE

MCDONALD'S, LEO BURNETT TAIWAN

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THE THREE-POINTED-STAR COURT

Automotive

THE THREE-POINTED-STAR COURT

MERCEDES-BENZ/MERCEDES-BENZ TAIWAN, LEO BURNETT TAIWAN

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THE THREE-POINTED-STAR COURT

Automotive

THE THREE-POINTED-STAR COURT

MERCEDES-BENZ/MERCEDES-BENZ TAIWAN, LEO BURNETT TAIWAN

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THE THREE-POINTED-STAR COURT

Automotive

THE THREE-POINTED-STAR COURT

MERCEDES-BENZ/MERCEDES-BENZ TAIWAN, LEO BURNETT TAIWAN

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