PR > Sectors

THE TOOTHBRUSH THAT'S SO SMART, IT'S GENIUS

MSLGROUP, New York / PROCTER & GAMBLE / 2017

CampaignCampaignLayout(opens in a new tab)

1 of 0 items

Overview

Credits

More Entries from Luxury Goods & Services in PR

24 items

Grand Prix Cannes Lions

Financial Products & Services

FEARLESS GIRL

STATE STREET GLOBAL ADVISORS, McCANN NEW YORK

(opens in a new tab)

Gold Cannes Lions

Food & Drinks

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)

Gold Cannes Lions

Healthcare & Wellbeing

SAVLON HEALTHY HANDS CHALK STICKS

ITC FOODS, OGILVY & MATHER MUMBAI

(opens in a new tab)

Gold Cannes Lions

Travel, Transport & Leisure

THE DNA JOURNEY

MOMONDO, &CO

(opens in a new tab)

Gold Cannes Lions

Travel, Transport & Leisure

GOOGLE SHEEP VIEW

VISIT FAROE ISLANDS & ATLANTIC AIRWAYS, LIQUIDMINDS

(opens in a new tab)

Gold Cannes Lions

Public Sector

MEET GRAHAM

TRANSPORT ACCIDENT COMMISSION, CLEMENGER BBDO MELBOURNE

(opens in a new tab)

Gold Cannes Lions

Charities & Non-profit

THE REFUGEE NATION

AMNESTY INTERNATIONAL, OGILVY NEW YORK

(opens in a new tab)

Gold Cannes Lions

Charities & Non-profit

TEDDY GUN

ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE, FCB CHICAGO

(opens in a new tab)

Gold Cannes Lions

Live Shows / Concerts / Festivals

THE IMPOSSIBLE SIGNING SESSION

BOL.COM, DDB BRUSSELS

(opens in a new tab)

Gold Cannes Lions

Celebrity Endorsement

PITCHING FRENCH FILMS TO HOLLYWOOD

ALLIANCE FRANCAISE DE SINGAPOUR, OGILVY & MATHER SINGAPORE

(opens in a new tab)

Gold Cannes Lions

Brand Voice & Strategic Storytelling

FEARLESS GIRL

STATE STREET GLOBAL ADVISORS, McCANN NEW YORK

(opens in a new tab)

Gold Cannes Lions

Content-led Engagement & Marketing

SPANISH LESSONS

NETFLIX, ALMA DDB

(opens in a new tab)

Gold Cannes Lions

Social Community Building / Management

LIKE MY ADDICTION

ADDICT AIDE, BETC

(opens in a new tab)

Gold Cannes Lions

Social Community Building / Management

UNSAFETY CHECK

BLACK LIVES MATTER, J. WALTER THOMPSON NEW YORK

(opens in a new tab)

Gold Cannes Lions

Co-Creation & User Generated Content

CHEETOS MUSEUM

CHEETOS, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)

Gold Cannes Lions

Innovative Use of Social Media

UNSAFETY CHECK

BLACK LIVES MATTER, J. WALTER THOMPSON NEW YORK

(opens in a new tab)

Gold Cannes Lions

Research, Data Analytics & Insight Generation

CARE COUNTS

WHIRLPOOL, DIGITASLBi

(opens in a new tab)

Gold Cannes Lions

Integrated Campaign led by PR

COINS OF HOPE

CHILD FOCUS, THESE DAYS - WUNDERMAN

(opens in a new tab)

Silver Cannes Lions

Food & Drinks

#RELEASETHEPRESSURE (INTEGRATED)

PEPSICO, BBDO INDIA

(opens in a new tab)

Silver Cannes Lions

Healthcare & Wellbeing

AMAZON WARRIORS SAFE COLLECTION

ANANSE, LITTLE GEORGE (KETCHUM)

(opens in a new tab)

Silver Cannes Lions

Charities & Non-profit

BRAILLE BRICKS

DORINA NOWILL, LEW'LARA\TBWA

(opens in a new tab)

Silver Cannes Lions

Charities & Non-profit

COINS OF HOPE

CHILD FOCUS, THESE DAYS - WUNDERMAN

(opens in a new tab)

Silver Cannes Lions

Charities & Non-profit

SECOND LIFE TOYS

GREEN RIBBON PROJECT COMMITTEE, DENTSU INC.

(opens in a new tab)

Silver Cannes Lions

Public Affairs & Lobbying

#UNDRESS522

ABAAD RESOURCE CENTER FOR GENDER EQUALITY, LEO BURNETT BEIRUT

(opens in a new tab)

More Entries from MSLGROUP

24 items

Grand Prix Cannes Lions

Brand voice (incl. strategic storytelling)

ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Gold Cannes Lions

Integrated Campaign led by PR

ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Shortlisted Cannes Lions

OTC Products/Devices

#LIKEAGIRL: GIRL EMOJIS

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Shortlisted Cannes Lions

Best Integrated Campaign Led by PR

COMMIT A MINUTE TO SAFETY

UL, MSLGROUP

(opens in a new tab)

Shortlisted Cannes Lions

Multi-Markets Campaigns

NETFLIX EVERYWHERE

NETFLIX, MSLGROUP

(opens in a new tab)

Innovation Lions

MARS NORDICS INTERNAL COMMUNICATION APP.

MARS, MSLGROUP

(opens in a new tab)

Use of Promotional Stunts and Live Advertising

THE MIRACLE MACHINE - THE HOAX WITH PURPOSE

WINE TO WATER, MSLGROUP

(opens in a new tab)

Consumer Goods, including FMCG and Household Products

BOSTON'S BREWIN'

AMSTEL, MSLGROUP

(opens in a new tab)

Titanium

ALWAYS #LIKEAGIRL: FROM ICONIC CAMPAIGN TO INSPIRING SOCIETAL CHANGE

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Consumer Goods, including FMCG and Household Products

MAKE A CLEAN DIFFERENCE

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Consumer Goods, including FMCG and Household Products

POP-TARTS WORLD

KELLOGG'S, MSLGROUP

(opens in a new tab)

Consumer Goods, including FMCG and Household Products

THE PERFECT BLEND

HENNESSY, MSLGROUP

(opens in a new tab)

Titanium and Integrated

TAKE A MINUTE FOR SAFETY

UNDERWRITER'S LABORATORIES, MSLGROUP

(opens in a new tab)

Innovative Technology

CONVERSATION2COMMERCE: HARNESSING EARNED CONTENT'S POWER & INFLUENCE TO DRIVE CO

MSLGROUP (MSL)--AGENCY AND CLIENT ARE THE SAME. TESTS INVOLVED NUMEROUS CLIENTS., MSLGROUP

(opens in a new tab)

Healthcare and Services

PRILOSEC OTC & LARRY THE CABLE GUY: A BETTER WAY TO TAILGATE

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Automotive and Transport

STEERING INFLUENCERS INTO THE SONIC DRIVER’S SEAT

CHEVROLET, MSLGROUP

(opens in a new tab)

Healthcare & Wellbeing

#LIKEAGIRL: GIRL EMOJIS

PROCTER & GAMBLE, MSLGROUP

(opens in a new tab)

Other Consumer Goods

BRAZUCA BABIES

ADIDAS, MSLGROUP

(opens in a new tab)

Travel, Tourism & Leisure

SINGAPORE TRANSFORMED

SINGAPORE TOURISM BOARD, MSLGROUP

(opens in a new tab)

Luxury Goods & Services