PR > Sectors

WENDY'S PRETZEL BACON CHEESEBURGER LOVE SONGS

KETCHUM, Atlanta / WENDY'S / 2014

Awards:

Shortlisted Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Case Film
Presentation Image
1 of 0 items

Overview

Credits

More Entries from Retail & Restaurants in PR

24 items

Grand Prix Cannes Lions
THE SCARECROW

Use of digital Platforms

THE SCARECROW

CHIPOTLE, CREATIVE ARTISTS AGENCY

(opens in a new tab)
Gold Cannes Lions
THIS IS WHOLESOME

Food & Nutrition

THIS IS WHOLESOME

HONEY MAID, DROGA5

(opens in a new tab)
Gold Cannes Lions
TUI CATCH A MILLION

Other Consumer Goods

TUI CATCH A MILLION

HEINEKEN, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
THE FADING NEWS

Media, Arts & Entertainment

THE FADING NEWS

RADIKAL, TBWA\ISTANBUL

(opens in a new tab)
Gold Cannes Lions
THE SCARECROW

Retail & Restaurants

THE SCARECROW

CHIPOTLE, CREATIVE ARTISTS AGENCY

(opens in a new tab)
Gold Cannes Lions
THE AUTOCOMPLETE TRUTH

Charity & not for Profit

THE AUTOCOMPLETE TRUTH

UN WOMEN, MEMAC OGILVY

(opens in a new tab)
Gold Cannes Lions
SWEETIE

Charity & not for Profit

SWEETIE

TERRE DES HOMMES, LEMZ

(opens in a new tab)
Gold Cannes Lions
RICE-CODE

Public Sector

RICE-CODE

INAKADATE VILLAGE, HAKUHODO

(opens in a new tab)
Gold Cannes Lions
SAMSUNG MAESTROS ACADEMY

Corporate Reputation & Communication

SAMSUNG MAESTROS ACADEMY

SAMSUNG, LEO BURNETT

(opens in a new tab)
Gold Cannes Lions
THE FADING NEWS

Public Affairs & Lobbying

THE FADING NEWS

RADIKAL, TBWA\ISTANBUL

(opens in a new tab)
Gold Cannes Lions
DALLAS GAS STATION

Launch or Re-launch

DALLAS GAS STATION

TNT, GREY NEW YORK

(opens in a new tab)
Gold Cannes Lions
THE SCARECROW

Brand voice (incl. strategic storytelling)

THE SCARECROW

CHIPOTLE, CREATIVE ARTISTS AGENCY

(opens in a new tab)
Gold Cannes Lions
BALD CARTOONS

Influencer Communications

BALD CARTOONS

GRAAC , OGILVY BRASIL

(opens in a new tab)
Gold Cannes Lions
LIVE TEST SERIES

Integrated Campaign led by PR

LIVE TEST SERIES

VOLVO, FORSMAN & BODENFORS

(opens in a new tab)
Silver Cannes Lions
IF WE MADE IT

Other Consumer Goods

IF WE MADE IT

HEINEKEN, DROGA5

(opens in a new tab)
Silver Cannes Lions
DALLAS GAS STATION

Media, Arts & Entertainment

DALLAS GAS STATION

TNT, GREY NEW YORK

(opens in a new tab)
Silver Cannes Lions
FOOTBALL ON YOUR PHONE

Media, Arts & Entertainment

FOOTBALL ON YOUR PHONE

DIRECTV, GREY NEW YORK

(opens in a new tab)
Silver Cannes Lions
2014 TACO BELL BREAKFAST LAUNCH (RONALD MCDONALD LAUNCH)

Retail & Restaurants

2014 TACO BELL BREAKFAST LAUNCH (RONALD MCDONALD LAUNCH)

TACO BELL, DEUTSCH

(opens in a new tab)
Silver Cannes Lions
ANZ GAYTMS

Financial Services

ANZ GAYTMS

ANZ BANK, WHYBIN\TBWA MELBOURNE

(opens in a new tab)
Silver Cannes Lions
HANDS ON SEARCH

Technology & Manufacturing

HANDS ON SEARCH

YAHOO, HAKUHODO KETTLE

(opens in a new tab)
Silver Cannes Lions
MOVIES THAT CHANGE LIVES

Charity & not for Profit

MOVIES THAT CHANGE LIVES

CHANGE ONE LIFE, Y&R

(opens in a new tab)
Silver Cannes Lions
ABORTIONTRAVEL

Public Affairs & Lobbying

ABORTIONTRAVEL

CELEM (EUROPEAN WOMENS LOBBY), DDB SPAIN

(opens in a new tab)
Silver Cannes Lions
ANZ GAYTMS

Corporate Responsibility

ANZ GAYTMS

ANZ BANK, WHYBIN\TBWA MELBOURNE

(opens in a new tab)
Silver Cannes Lions
18TH ZONE EMBASSY

Corporate Responsibility

18TH ZONE EMBASSY

FRITO LAY, BBDO GUATEMALA

(opens in a new tab)

More Entries from KETCHUM

24 items

Gold Cannes Lions
HONEY, LET'S LICK THE PROBLEM

Corporate Responsibility and Environmental Issues

HONEY, LET'S LICK THE PROBLEM

HAAGEN DAZS, KETCHUM

(opens in a new tab)
Gold Cannes Lions
ICELAND FOOD CLUB

Corporate Purpose & Social Responsibility

ICELAND FOOD CLUB

ICELAND FOODS, KETCHUM

(opens in a new tab)
Gold Cannes Lions
TRUE NAME

Market Disruption

TRUE NAME

MASTERCARD, KETCHUM

(opens in a new tab)
Silver Cannes Lions
7-ELECTION

Best Use of Shopper Marketing in a Promotional Campaign

7-ELECTION

7-ELEVEN, KETCHUM

(opens in a new tab)
Silver Cannes Lions
ICELAND FOOD CLUB

Retail

ICELAND FOOD CLUB

ICELAND FOODS, KETCHUM

(opens in a new tab)
Silver Cannes Lions
TRUE NAME

Consumer Services / Business to Business

TRUE NAME

MASTERCARD, KETCHUM

(opens in a new tab)
Silver Cannes Lions
7-ELECTION

Food and Non-Alcholic Drinks

7-ELECTION

7-ELEVEN, KETCHUM

(opens in a new tab)
Silver Cannes Lions
#NUGGSFORCARTER

Social Influencer Communication & Amplification

#NUGGSFORCARTER

WENDY'S, KETCHUM

(opens in a new tab)
Silver Cannes Lions
#COVERTHEPROGRESS

Media Relations

#COVERTHEPROGRESS

DISCOVER PUERTO RICO, KETCHUM

(opens in a new tab)
Silver Cannes Lions
ICELAND FOOD CLUB

Corporate Purpose & Social Responsibility

ICELAND FOOD CLUB

ICELAND FOODS, KETCHUM

(opens in a new tab)
Bronze Cannes Lions
FARMERS & RANCHERS ANSWER THE TOUGH QUESTIONS

Crisis and Issue Management

FARMERS & RANCHERS ANSWER THE TOUGH QUESTIONS

U.S. FARMERS AND RANCHERS ALLIANCE (USFRA), KETCHUM

(opens in a new tab)
Bronze Cannes Lions
MCKAYLA MARONEY IS FINALLY IMPRESSED...WITH 7UP TEN

Celebrity Endorsement

MCKAYLA MARONEY IS FINALLY IMPRESSED...WITH 7UP TEN

DR. PEPPER, KETCHUM

(opens in a new tab)
Bronze Cannes Lions
#NUGGSFORCARTER

Media Relations

#NUGGSFORCARTER

WENDY'S, KETCHUM

(opens in a new tab)
Bronze Cannes Lions
PRESCRIBED TO DEATH

Use of Events & Stunts

PRESCRIBED TO DEATH

NATIONAL SAFETY COUNCIL, KETCHUM

(opens in a new tab)
Bronze Cannes Lions
PRESCRIBED TO DEATH

Public Affairs & Lobbying

PRESCRIBED TO DEATH

NATIONAL SAFETY COUNCIL, KETCHUM

(opens in a new tab)
Bronze Cannes Lions
ICELAND FOOD CLUB

Single-market Campaign

ICELAND FOOD CLUB

ICELAND FOODS, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
LAY'S DO US A FLAVOR

Consumer Goods, including FMCG and Household Products

LAY'S DO US A FLAVOR

FRITO LAY, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
BLOOD NORMAL

OTC Products/Devices

BLOOD NORMAL

LIBRESSE, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
WATCH THE STOVE

Production of Exclusive Artist Content in Partnership with a Brand

WATCH THE STOVE

GENERAL MILLS, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
WELCOMING CHINESE AROUND THE WORLD

Travel, Tourism & Leisure

WELCOMING CHINESE AROUND THE WORLD

HILTON HOTELS, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
TEENS PROVE THEIR STREETTREAD

Automotive

TEENS PROVE THEIR STREETTREAD

MICHELIN NORTH AMERICA, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
WENDY'S PRETZEL BACON CHEESEBURGER LOVE SONGS

Retail & Restaurants

WENDY'S PRETZEL BACON CHEESEBURGER LOVE SONGS

WENDY'S, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
UNPAID SPOKESPERSON

Charity & not for Profit

UNPAID SPOKESPERSON

LEGACY, KETCHUM

(opens in a new tab)
Shortlisted Cannes Lions
HOW MONSTER HIGH HELPED GIRLS CELEBRATE THEIR IMPERFLECTIONS

Corporate Responsibility

HOW MONSTER HIGH HELPED GIRLS CELEBRATE THEIR IMPERFLECTIONS

MATTEL, KETCHUM

(opens in a new tab)