Film Craft > Film Craft
THE&PARTNERSHIP, London / THE PRINCE'S TRUST / 2018
Awards:
Overview
Credits
BriefExplanation
‘Youth Can Do It’ celebrates the resilience and potential of young people through gritty optimism. The film shows real kids that have truly overcome adversity in scenes taken straight from their lives. Set to the poem ‘Bulletproof’ by 16-year-old Maya Sourie, who was raised in care, the film turns vulnerable young people into determined heroes. Even the music was created by Inner Voices, a City Choir for underprivileged children. This really was ‘Youth Can Do It’ in action.
EntrySummary
The Prince's Trust is a charity in the United Kingdom founded in 1976 by Charles, Prince of Wales to help vulnerable young people get their lives on track. The charity helps young people aged 11 to 30 get into jobs, education and training, no matter what their background. Yet in times of uncertainty, vulnerable young people face a rapid decline in confidence. So now, more than ever we needed to show the youth that overcoming adversity is still possible. We needed to prove… YOUTH CAN DO IT.
MediaSpend
Youth are at the heart of everything the Prince’s Trust do, so we asked Inner Voices, an inner-city choir of underprivileged kids to perform on the track. With improvised chanting and shouting, there’s a roughness and reality to the sound – as if it’s coming from their guts.
Whilst the random percussion crashes evoke the brutality of life for many of these young people.
Composed to picture, the track helps to carry the narrative through a series of different scenarios without breaking the storyline. The most complex part of the composition was to create space for the music and the spoken word. With close work to blend the individual elements and push the film to its uplifting end, leaving a sense of empowerment.
More Entries from Use of Original Music in Film Craft
24 items
More Entries from THE&PARTNERSHIP
24 items