Cannes Lions

BUSINESS POSTAL SERVICES

RAPP COLLINS, Paris / LA POSTE / 2003

Presentation Image

Overview

Entries

Credits

Overview

Description

A leader blazoning provocative humour … A powerful message employing a direct tone, which also shows the quality of La Poste’s services in handling fragile items: the baubles to tie in with the season and the message.

Outcome

The humour adds to the unexpected article making an strong message.

Similar Campaigns

12 items

Facteurs du changement

LA POSTE SERVICES FOR EQUITY, Paris

Facteurs du changement

2023, LA POSTE

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