Cannes Lions

FOOD COLOURING

KOLLE REBBE, Hamburg / T.D.G. VERTRIEBS / 2011

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Overview

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Credits

OVERVIEW

Description

Develop packaging design for the four different Food Finish colours in cans, with which creative cooks can spray paint their meals and dishes.

Execution

The packaging is the creative tool. With detachable stencils on the back, it’s now easy for every cook to be their own confectioner, because the spray-on patterns quickly refine each and every delicacy. In gold, silver, blue and red.

Outcome

Since the introduction of the Food Finish Paint Shop, demand for the complete package has seen steady growth.

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