Old ERP-systems were rigid and inflexible. Expanding them, especially with software solutions from other manufacturers, was almost impossible. So it was high time for a flexible business-software solution like mySAP ERP. We presented flexibility to them, in the truest sense of the word. A letter printed on rubber.

3.5 % of the recipients registered for the event. A very high rate compared to previous invitations in the industry.The mailing won a Silver German Dialog Marketing Award.