Design > Graphic Design & Design Crafts
YOKOHAMA DENA BAYSTARS 2012 SEASON POSTER
TUGBOAT, Tokyo / YOKOHAMA / 2013
Overview
Credits
OVERVIEW
BriefExplanation
Under the new owner, the baseball club needed to gain ties with existing fans.
ClientBriefOrObjective
There has been a change of ownership for Yokohama Baystars this season.
The recent result of this major professional baseball team has not been successful.
Implementation
The symbol color of the team has been Blue.
The new logo and uniform has been re-designed with impressive blue, as the color is the symbol of commitment to the fans.
A team needs the fans to fight strong through out the long and hard season.
Outcome
Communication aimed for fans visiting the Yokohama stadium; capacity 30,000 people. The fans fought hard with the team.
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